Market Hive RSS Articles http://cinemacables.com/index.php The Internet is packed full of a wide range of useful blog syndication services. This RSS Feed (Syndication Service) here is different and does not require that the URL of this RSS feed be on my domain - cinemacables.com - as does the rest of the website' 6 Ways to Make Getting Up Early Work for You http://cinemacables.com/index.php?page=0#post_ http://whatismarketing.info/ <div style="font-weight: normal;"><span style="font-family: Arial; font-size: 12pt;">To accomplish a big goal, such as launching a new business, writing a novel or starting an exercise regime, productivity experts will often suggest getting up early. You can get a lot done in a quiet house with no distractions or interruptions. While this is sound advice, it's easier said than done.</span></div> <div style="font-weight: normal;">&nbsp;</div> <div style="font-weight: normal;">&nbsp;</div> <div style="font-weight: normal;"><a href="http://whatismarketing.info/" target="_blank"><img src="https://markethive.com/pics/stephenhodgkiss/6amAlarmClock.jpg" border="0" width="500" alt="Waking upearly mornings for work" /></a></div> <div style="font-weight: normal;">&nbsp;</div> <div style="font-weight: normal;"></div> <div style="font-weight: normal;"></div> <div style="font-weight: normal;">&nbsp;</div><div style="font-weight: normal;"><span style="font-family: Arial; font-size: 12pt;">"You might think getting up earlier is just a matter of discipline, but it actually takes much more than that," says Julie Morgenstern, time management expert and author of Never Check Email in the Morning (Touchstone; 2005). "The truth is, your entire ecosystem has been built around sleeping later."</span></div> <div style="font-weight: normal;">&nbsp;</div> <div style="font-weight: normal;"></div> <div style="font-weight: normal;"></div> <div style="font-weight: normal;"><span style="font-family: Arial; font-size: 12pt;">When you try to change your morning routine, several obstacles will stand in your way. It's possible to overcome them, however; the key is to start the night before. Morgenstern offers six strategies to make getting up early work for you:</span></div><div style="font-weight: normal;">&nbsp;</div> <div style="font-weight: normal;"></div> <div style="font-weight: normal;"></div> <div><span style="font-family: Arial; font-size: 12pt;"><strong>1. Change your mindset.</strong> Many people fight going to sleep because they want to get more done &#8211; they have separation anxiety from the day. But Morgenstern teaches her clients to think differently.</span></div> <div style="font-weight: normal;">&nbsp;</div> <div style="font-weight: normal;"></div> <div style="font-weight: normal;"></div> <div style="font-weight: normal;"><span style="font-family: Arial; font-size: 12pt;">"Consider sleep the beginning of the next day," she says, adding that this mind shift can change the way you look at sleep and make it exciting. "Sleep becomes an active element; you're charging up your battery."</span></div> <div style="font-weight: normal;">&nbsp;</div> <div style="font-weight: normal;"></div> <div style="font-weight: normal;"></div> <div><span style="font-family: Arial; font-size: 12pt;"><strong>2. Adjust your bedtime.</strong> Many of us are already sleep deprived, and stealing another hour of sleep will just set you up for failure. The only way to be successful is to go to bed earlier. Determine how many hours of sleep your body requires and count backwards from there.</span></div> <div style="font-weight: normal;">&nbsp;</div> <div style="font-weight: normal;"></div> <div style="font-weight: normal;"></div> <div style="font-weight: normal;"><span style="font-family: Arial; font-size: 12pt;">"Getting up earlier requires a fundamental shift in your neuro-pathways," she says. "While the change makes total sense to you the day before, actually doing it the next morning is hard work and requires you to break a lot of patterns."</span></div> <div style="font-weight: normal;">&nbsp;</div> <div style="font-weight: normal;"></div> <div style="font-weight: normal;"></div> <div><span style="font-family: Arial; font-size: 12pt;"><strong>3. Adjust other nighttime activities.</strong> You'll also have to adjust the time you eat dinner as well as after-dinner decompression activities, such as reading, says Morgenstern.</span></div> <div style="font-weight: normal;">&nbsp;</div> <div style="font-weight: normal;"></div> <div style="font-weight: normal;"></div> <div style="font-weight: normal;"><span style="font-family: Arial; font-size: 12pt;">"You're not being realistic if you say you'll get up early but then don't build everything else into your day" accordingly, she says. Also, eat dinner no less than two to three hours before bed, which is optimal for being able to fall asleep and sleep well.</span></div> <div style="font-weight: normal;">&nbsp;</div> <div style="font-weight: normal;"></div> <div style="font-weight: normal;"></div> <div><span style="font-family: Arial; font-size: 12pt;"><strong>4. Prepare for your morning activity.</strong> Sometimes what keeps us in bed isn't fatigue, but the fact the morning task we've planned is overwhelming. To make these activities less daunting, prep the night before and organize your equipment. Set out your gym clothes, yoga mat or running shoes, if you're planning to exercise. If you're going to be on your computer, tidy your home office, and preprogram your coffee maker.&nbsp;</span></div> <div style="font-weight: normal;">&nbsp;</div> <div style="font-weight: normal;"></div> <div style="font-weight: normal;"></div> <div style="font-weight: normal;"><span style="font-family: Arial; font-size: 12pt;">"Starting something new can feel complicated," says Morgenstern. "Take the time to prepare and you'll increase your chances for success."</span></div> <div style="font-weight: normal;">&nbsp;</div> <div style="font-weight: normal;"></div> <div style="font-weight: normal;"></div> <div><span style="font-family: Arial; font-size: 12pt;"><strong>5. Turn off electronics.</strong> At least 90 minutes before bed pull the plug on electronic activities, such as watching television, checking email or social media or reading on an e-reader.</span></div> <div style="font-weight: normal;">&nbsp;</div> <div style="font-weight: normal;"></div> <div style="font-weight: normal;"></div> <div style="font-weight: normal;"><span style="font-family: Arial; font-size: 12pt;">"Science says it's a source of energy and over-stimulates us," she says. "It's like drinking a Red Bull before bed &#8211; there's no way you'll fall asleep."</span></div> <div style="font-weight: normal;">&nbsp;</div> <div style="font-weight: normal;"></div> <div style="font-weight: normal;"><span style="font-family: Arial; font-size: 12pt;">She suggests replacing it with something relaxing, such as listening to music, drawing, or prepping meals for next day.</span></div> <div style="font-weight: normal;">&nbsp;</div> <div style="font-weight: normal;"></div> <div style="font-weight: normal;"></div> <div><span style="font-family: Arial; font-size: 12pt;"><strong>6. Create a pre-bedtime routine.</strong> Give yourself peace of mind and time to unwind by creating a calming pre-bedtime routine. For example, make a ritual of checking the windows and locks. Dim the lights and stretch. Or take a leisurely walk.</span></div> <div style="font-weight: normal;">&nbsp;</div> <div style="font-weight: normal;"></div> <div style="font-weight: normal;"></div> <div style="font-weight: normal;"><span style="font-family: Arial; font-size: 12pt;">"This routine will help you fall asleep quickly and easily," she says. "It will also significantly increase your chances of getting up in morning."</span></div> <div style="font-weight: normal;">&nbsp;</div> <div style="font-weight: normal;">&nbsp;</div> <div style="font-weight: normal;"></div> <div style="font-weight: normal;"></div> <div style="font-weight: normal;"><span style="font-family: Arial; font-size: 12pt;"><strong>Steven Hodgkiss</strong></span></div> <div style="font-weight: normal;"><span style="font-family: Arial; color: #0000ff; font-size: 12pt;">MarketHive</span><span style="font-family: Arial; font-size: 12pt;"> - <a href="https://markethive.com/stephenhodgkiss" target="_blank"><span style="font-family: Arial;">Free Inbound Marketing Tools</span></a></span></div> Fri, 27 Mar 2015 15:30:56 -0600 10 Unique Work-At-Home Jobs You Need to Know About http://cinemacables.com/index.php?page=0#post_ http://marketingspecialist.info/ <div> <div style="font-weight: normal;"><span style="font-family: Arial; font-size: 12pt;">Working at home offers new and creative job opportunities ranging from medical writing to image reviewing.</span></div><div style="font-weight: normal;">&nbsp;</div> <div style="font-weight: normal;"></div> <div style="font-weight: normal;"><a href="http://marketingspecialist.info/" target="_blank"><img src="https://markethive.com/pics/stephenhodgkiss/little_girl_giving_kiss_to_her_working_mom.jpg" border="0" alt="Work At Home Jobs" width="500" /></a>&nbsp;</div> <div style="font-weight: normal;"></div> <div style="font-weight: normal;">&nbsp;</div><div style="font-weight: normal;"><span style="font-family: Arial; font-size: 12pt;">When you think of a work at home job, what comes to mind? Telemarketing? Writing? Sure, some jobs easily lend themselves to being a full-time telecommuting position, but virtually any job can be done from a home office. Here&#8217;s a look at some five familiar (and five unfamiliar) types of telecommuting careers.</span></div><div style="font-weight: normal;">&nbsp;</div> <div style="font-weight: normal;"></div> <div style="font-weight: normal;"></div> <div><span style="font-family: Arial; font-size: 12pt;"><strong>Writing </strong>is generally an independent task, and can be done anywhere there&#8217;s a computer. Some popular work-at-home writing jobs include Web Content Writer, Freelance Journalist, Technical Writer, Marketing Copy Editor, and Medical Writer.</span></div><div style="font-weight: normal;">&nbsp;</div> <div style="font-weight: normal;"></div> <div style="font-weight: normal;"></div> <div><span style="font-family: Arial; font-size: 12pt;"><strong>Editing &amp; Proofreading</strong> jobs are also often done on a computer, and therefore can be done remotely. Some common work-at-home editing jobs include Research Editor, Copy Editor, Proofreader, and Resume Editor.</span></div><div style="font-weight: normal;">&nbsp;</div> <div style="font-weight: normal;"></div> <div style="font-weight: normal;"></div> <div><span style="font-family: Arial; font-size: 12pt;"><strong>Computer &amp; IT</strong> positions are a perfect fit for flex schedules. Whether you&#8217;re a Systems Analyst, IT Technician, or even an Infrastructure Solutions Architect, all of these can be done from the comfort of your home office.</span></div><div style="font-weight: normal;">&nbsp;</div> <div style="font-weight: normal;"></div> <div style="font-weight: normal;"></div> <div><span style="font-family: Arial; font-size: 12pt;"><strong>On-line Marketing</strong> is a great and growing career area, and since it&#8217;s primarily internet-based, there are some great work-at-home online marketing jobs, such as a Web Search Evaluator, Online Moderator, Social Media &amp; Marketing Coordinator , Paid Search Specialist, and SEO Account Manager, and Online Sales Account Executive.</span></div><div style="font-weight: normal;">&nbsp;</div> <div style="font-weight: normal;"></div> <div style="font-weight: normal;"></div> <div><span style="font-family: Arial; font-size: 12pt;"><strong>Administrative tasks</strong> and roles can often be done by phone, email, and over the Internet. Some examples of work-at-home administrative jobs include Enrollment Specialist, Administrative Coordinator, Typist, Telephonic Interviewer, and Operations Assistant.</span></div><div style="font-weight: normal;">&nbsp;</div> <div style="font-weight: normal;"></div> <div style="font-weight: normal;"></div> <div style="font-weight: normal;"><span style="font-family: Arial; font-size: 12pt;">From there, here are some interesting and &#8211; and maybe surprising &#8211; work-at-home jobs.</span></div><div style="font-weight: normal;">&nbsp;</div> <div style="font-weight: normal;"></div> <div style="font-weight: normal;"></div> <div><span style="font-family: Arial; font-size: 12pt;"><strong>If you're creative</strong> &#8211; Design your way to a new career as a Graphic Designer (Sonnentag Design), Image Reviewer (Shutterstock), Visual Display Associate (JoS. A. Bank), Development Director (Choral Arts Philadelphia), Art Teacher (K-12), or Production Artist (Curriculum Associates).</span></div><div style="font-weight: normal;">&nbsp;</div> <div style="font-weight: normal;"></div> <div style="font-weight: normal;"></div> <div><span style="font-family: Arial; font-size: 12pt;"><strong>If you're bilingual</strong> &#8211;If your Spanish is muy bueno, you might be interested in positions such as Bilingual Customer Care Specialist (Xerox is hiring, for example), a Bilingual Account Executive (First Data), Sales Representatives (Enterprise Contact Center, for car rental services Alamo, Enterprise, and National), At-Home Technology Advisors (Apple), and Content Translator (Airbnb is hiring).</span></div><div style="font-weight: normal;">&nbsp;</div> <div style="font-weight: normal;"></div> <div style="font-weight: normal;"></div> <div><span style="font-family: Arial; font-size: 12pt;"><strong>If you love education</strong> &#8211; You can flex your teaching muscles as an Online Math Tutor (Tutor.com), a Project Manager (Pearson Education), a School Counselor (Connections Academy), or even as an Admissions Representative (Grand Canyon University).</span></div><div style="font-weight: normal;">&nbsp;</div> <div style="font-weight: normal;"></div> <div style="font-weight: normal;"></div> <div><span style="font-family: Arial; font-size: 12pt;"><strong>If you're philanthropic</strong> &#8211; If being charitable rings true for you, you can help make the world a better place by working as a Membership Associate (Girl Scouts), School Fundraising Director (American Heart Association), or as an Event &amp; Outreach Coordinator (American Foundation for Suicide Prevention).</span></div><div style="font-weight: normal;">&nbsp;</div> <div style="font-weight: normal;"></div> <div style="font-weight: normal;"></div> <div><span style="font-family: Arial; font-size: 12pt;"><strong>If you like sports</strong> &#8211;You can get physical by working as a Physical Education Virtual Teacher (EdisonLearning), Race Director (Tough Mudder), Regional Sales Manager, Soccer (Bauer Performance Sports), Account Executive for Wellness Industry (Vapor Massage), Sports Copy Editor (Narrative Science), or Program Associate (Massachusetts Bicycle Coalition).</span></div><div style="font-weight: normal;">&nbsp;</div> <div style="font-weight: normal;"></div> <div style="font-weight: normal;"></div> <div style="font-weight: normal;"><span style="font-family: Arial; font-size: 12pt;">Today, virtually every industry is offering some sort of telecommuting positions. So keep searching for a fit that works for your interests, your skills and your life.</span></div><div style="font-weight: normal;">&nbsp;</div><div style="font-weight: normal;">&nbsp;</div> <div style="font-weight: normal;"></div> <div style="font-weight: normal;"></div> <div style="font-weight: normal;"><span style="font-family: Arial; font-size: 12pt;"><strong>Steven Hodgkiss</strong></span></div> <div style="font-weight: normal;"><span style="font-family: Arial; font-size: 12pt; color: #0000ff;">MarketHive </span><span style="font-family: Arial; font-size: 12pt;">- <a href="https://markethive.com/stephenhodgkiss" target="_blank">Free Inbound Marketing Tools</a></span></div> </div> Wed, 25 Mar 2015 18:33:02 -0600 7 Simple and Proven Tips to Increase Your Blog Subscribers http://cinemacables.com/index.php?page=0#post_ http://stevenhodgkiss.com/ <div style="font-weight: normal;"><span style="font-family: Arial; font-size: 12pt;">Running a blog is so much more rewarding when you know people are reading, enjoying and sharing your work. If you&#8217;re managing a blog as part of your business, you probably want people to find and buy your products through your blog, as well. So increasing subscribers is an important task for bloggers.</span></div> <div style="font-weight: normal;">&nbsp;</div> <div style="font-weight: normal;">&nbsp;</div> <div style="font-weight: normal;"><a href="http://stevenhodgkiss.com/" target="_blank"><img src="https://markethive.com/pics/stephenhodgkiss/book_reading_1.jpg" border="0" width="500" alt="Blogging Tips" /></a>&nbsp;</div> <div style="font-weight: normal;">&nbsp;</div> <div style="font-weight: normal;"></div> <div style="font-weight: normal;"><span style="font-family: Arial; font-size: 12pt;">These are some fairly simple hacks that you can implement without too much fuss, which should boost your subscriber numbers.</span></div> <div style="font-weight: normal;">&nbsp;</div> <div style="font-weight: normal;"></div> <h2><span style="font-family: Arial; font-size: 12pt;">1. Lower your bounce rate &#8211; here is how</span></h2> <div style="font-weight: normal;">&nbsp;</div> <div style="font-weight: normal;"></div> <div style="font-weight: normal;"><span style="font-family: Arial; font-size: 12pt;">Cameron Chapman explained in a post on the Kissmetrics blog how he kept the bounce rate under 2% on his blog. His first tip is simple navigation:</span></div> <div style="font-weight: normal;">&nbsp;</div> <div style="font-weight: normal;"></div> <div style="font-weight: normal;"><span style="font-family: Arial; font-size: 12pt;">The big thing here is that there&#8217;s no fancy, complicated navigation. No assisted search. No mega drop-down menus. It&#8217;s no more complicated than it absolutely has to be.</span></div> <div style="font-weight: normal;">&nbsp;</div> <div style="font-weight: normal;"></div> <div style="font-weight: normal;"><span style="font-family: Arial; font-size: 12pt;">What I found most interesting was how much Cameron stressed the overall design. Both consistency and a focus on simplicity are more important than trying to pack as much as possible onto first. Another thing that stood out was the focus on navigation bars, the more easy they are to see, the more likely a visitor is to feel they are seeing something they&#8217;re already familiar with.</span></div> <div style="font-weight: normal;">&nbsp;</div> <div style="font-weight: normal;"></div> <div style="font-weight: normal;"></div> <div style="font-weight: normal;"><span style="font-family: Arial; font-size: 12pt;">Another tip Cameron had is to only publish excerpts from your blog posts on your home page, which is something a lot of blogs do extremely well. Some great ones to see do this are Copyblogger, the KISSmetrics blog homepage or 99U. &nbsp;This means that if your visitors want to keep reading a post, they&#8217;ll need to click through to the post&#8217;s own page. Cameron said the trick to this was in the content your readers see before clicking through:</span></div> <div style="font-weight: normal;">&nbsp;</div> <div style="font-weight: normal;"></div> <div style="font-weight: normal;"><span style="font-family: Arial; font-size: 12pt;">Make the first couple of paragraphs of your posts interesting and engaging. Avoid copy that tries too hard or goes for the hard sell. The goal is to get your visitors to click through to more of your content.</span></div> <div style="font-weight: normal;">&nbsp;</div> <div style="font-weight: normal;"></div> <div style="font-weight: normal;"><img src="https://markethive.com/pics/stephenhodgkiss/99u.png" border="0" alt="Blogging Tips" width="500" /></div> <div style="font-weight: normal;">&nbsp;</div> <div style="font-weight: normal;"></div> <div style="font-weight: normal;"><span style="font-family: Arial; font-size: 12pt;">I&#8217;m a big fan of showing each blog post&#8217;s category, since I like to find more like it if I enjoyed the post.</span></div> <div style="font-weight: normal;">&nbsp;</div> <div style="font-weight: normal;"><span style="font-family: Arial; font-size: 12pt;"> Cameron explained how he does this on his blog posts, and why it&#8217;s important for keeping his bounce rate low:</span></div> <div style="font-weight: normal;">&nbsp;</div> <div style="font-weight: normal;"></div> <div style="font-weight: normal;"><span style="font-family: Arial; font-size: 12pt;">Since I don&#8217;t have a sidebar on the individual post pages, there&#8217;s a section at the bottom that lists the categories and keywords that the post is tagged with. (The category is also listed at the top of each post.) This makes it simple for visitors to find related posts.</span></div> <div style="font-weight: normal;">&nbsp;</div> <div style="font-weight: normal;"></div> <div style="font-weight: normal;"><span style="font-family: Arial; font-size: 12pt;">Keeping the links at the end like this makes sense on a blog, where a lot of readers will be scrolling down to see comments on the post. Internal links also mean that there&#8217;s more opportunity for visitors to click through to other pages, rather than clicking their back button.</span></div> <div style="font-weight: normal;">&nbsp;</div> <div style="font-weight: normal;"><span style="font-family: Arial; font-size: 12pt;">So if you want to implement some of Cameron&#8217;s advice immediately to start decreasing your bounce rate, here&#8217;s what you could do:</span></div> <div style="font-weight: normal;">&nbsp;</div> <div style="font-weight: normal;"></div> <div style="font-weight: normal;"> <ul> <li><span style="font-family: Arial; font-size: 12pt;">Ensure your site has simple, consistent navigation on every page</span></li> <li><span style="font-family: Arial; font-size: 12pt;">Only publish excerpts of your blog posts on your home page</span></li> <li><span style="font-family: Arial; font-size: 12pt;">Add tag and category links to each post</span></li> </ul> </div> <div style="font-weight: normal;">&nbsp;</div> <div style="font-weight: normal;"></div> <div style="font-weight: normal;"><span style="font-family: Arial; font-size: 12pt;">Our friends over at analytics tool KISSmetrics also have an amazing infographic explaining how to best improve your bounce rate:</span></div> <div style="font-weight: normal;">&nbsp;</div> <div style="font-weight: normal;"><img src="https://markethive.com/pics/stephenhodgkiss/Screen_Shot_2013_08_07_at_10.35.04_AM.png" border="0" width="500" alt="Inbound Marketing" />&nbsp;</div> <div style="font-weight: normal;"></div> <div style="font-weight: normal;">&nbsp;</div> <div style="font-weight: normal;"></div> <h2><span style="font-family: Arial; font-size: 12pt;">2. Use a pop-up to catch email addresses (it won&#8217;t hurt!)</span></h2> <div style="font-weight: normal;">&nbsp;</div> <div style="font-weight: normal;"></div> <div style="font-weight: normal;"><span style="font-family: Arial; font-size: 12pt;">Social media scientist Dan Zarrella did some data exploration on his own site, to see how well his email capture pop-up worked, and how it affected his bounce rate.</span></div> <div style="font-weight: normal;">&nbsp;</div> <div style="font-weight: normal;"></div> <div style="font-weight: normal;"><span style="font-family: Arial; font-size: 12pt;">Here&#8217;s what the pop-up looks like when you visit Dan&#8217;s site now:</span></div> <div style="font-weight: normal;">&nbsp;</div> <div style="font-weight: normal;"></div> <div style="font-weight: normal;"><img src="https://markethive.com/pics/stephenhodgkiss/Screen_Shot_2013_08_07_at_10.37.07_AM.png" border="0" alt="Inbound Marketing" width="500" /></div> <div style="font-weight: normal;">&nbsp;</div> <div style="font-weight: normal;"></div> <div style="font-weight: normal;"><span style="font-family: Arial; font-size: 12pt;">Sometimes these are called lightbox pop-ups, because they often grey-out the content underneath.</span></div> <div style="font-weight: normal;">&nbsp;</div> <div style="font-weight: normal;"></div> <div style="font-weight: normal;"><span style="font-family: Arial; font-size: 12pt;">The data Dan found is really interesting, because his bounce rate was barely affected when he had the pop-up enabled. In fact, it only rose by 0.5% when the pop-up was turned on for new visitors. The email subscriber rate, however, dropped dramatically when Dan turned off the pop-up:</span></div> <div style="font-weight: normal;">&nbsp;</div> <div style="font-weight: normal;"></div> <div style="font-weight: normal;"><img src="https://markethive.com/pics/stephenhodgkiss/Screen_Shot_2013_08_07_at_10.38.02_AM.png" border="0" alt="Marketing Tips" width="500" /></div> <div style="font-weight: normal;">&nbsp;</div> <div style="font-weight: normal;"></div> <div style="font-weight: normal;"><span style="font-family: Arial; font-size: 12pt;">I found that during that period my signup rate dropped dramatically. I was collecting far fewer emails from visitors. Also during that time, there was no noticeable change in bounce rates. Viewers didn&#8217;t seem to mind the popup at all.</span></div> <div style="font-weight: normal;">&nbsp;</div> <div style="font-weight: normal;"></div> <div style="font-weight: normal;"><span style="font-family: Arial; font-size: 12pt;">Here&#8217;s how Dan summed it up:</span></div> <div style="font-weight: normal;">&nbsp;</div> <div style="font-weight: normal;"></div> <div style="font-weight: normal;"><span style="font-family: Arial; font-size: 12pt;">To me this is a no-brainer. It&#8217;s not even a trade off between any kind of measurable visitor dissatisfaction and more emails. It&#8217;s just more emails.</span></div> <div style="font-weight: normal;">&nbsp;</div> <div style="font-weight: normal;"></div> <div style="font-weight: normal;"><span style="font-family: Arial; font-size: 12pt;">And Dan&#8217;s not the only one. Nikki McGonigal from Nikki, In Stitches found a big difference between her sidebar subscription form and her pop-up in the number of email subscriptions they received:</span></div> <div style="font-weight: normal;">&nbsp;</div> <div style="font-weight: normal;"></div> <div style="font-weight: normal;"><img src="https://markethive.com/pics/stephenhodgkiss/Screen_Shot_2013_08_07_at_10.39.59_AM.png" border="0" width="500" alt="" /></div> <div style="font-weight: normal;">&nbsp;</div> <div style="font-weight: normal;"></div> <div style="font-weight: normal;"><span style="font-family: Arial; font-size: 12pt;">Adding a pop-up to capture email addresses is fairly easy, as most blogging platforms and email newsletter services offer widgets or built-in options for setting one up. You can easily google &#8220;email lightbox&#8221; + the name of your email newsletter service or blog host, but I collected links to a few popular ones to start you off:</span></div> <div style="font-weight: normal;">&nbsp;</div> <div style="font-weight: normal;"></div> <div style="font-weight: normal;"> <ul> <li><span style="font-family: Arial; font-size: 12pt;">AWeber</span></li> <li><span style="font-family: Arial; font-size: 12pt;">WordPress</span></li> <li><span style="font-family: Arial; font-size: 12pt;">Mailchimp</span></li> <li><span style="font-family: Arial; font-size: 12pt;">Blogger</span></li> </ul> </div> <div style="font-weight: normal;">&nbsp;</div> <div style="font-weight: normal;"></div> <h2><span style="font-family: Arial; font-size: 12pt;">3. Optimize your loading time &#8211; 1 sec loading means 7% drop-off</span></h2> <div style="font-weight: normal;">&nbsp;</div> <div style="font-weight: normal;"></div> <div style="font-weight: normal;"><span style="font-family: Arial; font-size: 12pt;">We know that users don&#8217;t like to wait, it&#8217;s especially something we&#8217;ve tested before extensively, since we&#8217;re all used to technology being so fast these days, and blog readers aren&#8217;t much different. Slow loading times can be an easy way to lose visitors to your blog before they get to read your content, let alone sign up for more in their inboxes!</span></div> <div style="font-weight: normal;">&nbsp;</div> <div style="font-weight: normal;"></div> <div style="font-weight: normal;"><span style="font-family: Arial; font-size: 12pt;">Sean Work from Kissmetrics collected some interesting stats about loading times. One fact that surprised me the most was this: A one-second delay in page response can result in a 7% reduction in conversions.</span></div> <div style="font-weight: normal;">&nbsp;</div> <div style="font-weight: normal;"></div> <div style="font-weight: normal;"><img src="https://markethive.com/pics/stephenhodgkiss/Screen_Shot_2013_08_07_at_10.42.40_AM.jpg" border="0" width="500" alt="" /></div> <div style="font-weight: normal;">&nbsp;</div> <div style="font-weight: normal;"></div> <div style="font-weight: normal;"><span style="font-family: Arial; font-size: 12pt;">I don&#8217;t know about you, but 7% less conversions based on a one-second delay seems like a lot to me. That&#8217;s not something I&#8217;d want to risk if I had the choice.</span></div> <div style="font-weight: normal;">&nbsp;</div> <div style="font-weight: normal;"></div> <div style="font-weight: normal;"><span style="font-family: Arial; font-size: 12pt;">Sean&#8217;s infographic also tells us that 40% of people abandon a website that takes more than 3 seconds to load. And that 73% of mobile internet users say they&#8217;ve encountered a website that was too slow to load.</span></div> <div style="font-weight: normal;"></div> <div style="font-weight: normal;"><span style="font-family: Arial; font-size: 12pt;">So it seems like loading time is a pretty big factor in reader satisfaction.</span></div> <div style="font-weight: normal;">&nbsp;</div> <div style="font-weight: normal;"></div> <div style="font-weight: normal;"><span style="font-family: Arial; font-size: 12pt;">In fact, slow loading times can even lead to your site being penalized in search rankings by Google, so it&#8217;s definitely something to pay attention to.</span></div> <div style="font-weight: normal;">&nbsp;</div> <div style="font-weight: normal;"></div> <div style="font-weight: normal;"><span style="font-family: Arial; font-size: 12pt;">Here are some suggestions from Moz on how to improve your website&#8217;s loading time:</span></div> <div style="font-weight: normal;">&nbsp;</div> <div style="font-weight: normal;"></div> <div style="font-weight: normal;"><span style="font-family: Arial; font-size: 12pt;">The back-end performance of a website directly impacts search engine ranking. The back end includes the web servers, their network connections, the use of CDNs, and the back-end application and database servers. Website owners should explore ways to improve their TTFB (time to first byte). This includes using CDNs (content distribution networks), optimizing your application code, optimizing database queries, and ensuring you have fast and responsive web servers.</span></div> <div style="font-weight: normal;"></div> <div style="font-weight: normal;">&nbsp;</div> <div style="font-weight: normal;"></div> <h2><span style="font-family: Arial; font-size: 12pt;">4. Offer exclusive content for your subscribers &#8211; the 10x increase example</span></h2> <div style="font-weight: normal;">&nbsp;</div> <div style="font-weight: normal;"></div> <div style="font-weight: normal;"><span style="font-family: Arial; font-size: 12pt;">Giving away a free gift or exclusive content to subscribers can be the extra little push your readers need to sign up. Plus, if your email newsletter often includes exclusive content or freebies, it makes sense to start out by offering something similar when readers first subscribe. Especially testing different copywriting tips on the headlines can be a big driver for extra signups here.</span></div> <div style="font-weight: normal;">&nbsp;</div> <div style="font-weight: normal;"></div> <div style="font-weight: normal;"><span style="font-family: Arial; font-size: 12pt;">Chris Spooner did this on one of his design blogs in a really clever way:</span></div> <div style="font-weight: normal;">&nbsp;</div> <div style="font-weight: normal;"></div> <div style="font-weight: normal;"><span style="font-family: Arial; font-size: 12pt;">My Blog.SpoonGraphics site has been around since 2007 and during that time I&#8217;ve posted numerous freebies such as Photoshop brushes, textures and vectors. It would take a visitor ages to dig through the archives and download all this stuff, so I used this as an opportunity and created a bundle of my design resources as my free gift.</span></div> <div style="font-weight: normal;">&nbsp;</div> <div style="font-weight: normal;"></div> <div style="font-weight: normal;"><span style="font-family: Arial; font-size: 12pt;">This is the graph of Chris&#8217; spike in new subscribers after offering exclusive content, going from 10 to 100 subscribers a day:</span></div> <div style="font-weight: normal;">&nbsp;</div> <div style="font-weight: normal;"></div> <div style="font-weight: normal;"><img src="https://markethive.com/pics/stephenhodgkiss/increase.jpg" border="0" width="500" alt="" /></div> <div style="font-weight: normal;">&nbsp;</div> <div style="font-weight: normal;"></div> <div style="font-weight: normal;"><span style="font-family: Arial; font-size: 12pt;">flyte new media president Rich Brooks also found this to be incredibly helpful in boosting subscriber numbers:</span></div> <div style="font-weight: normal;"></div> <div style="font-weight: normal;"><span style="font-family: Arial; font-size: 12pt;">By providing an incentive for site visitors to sign up for flyte log&#8211;our email newsletter on Web marketing&#8211;we now average over 120 signups per month&#8230;approximately a 5,000% increase from our &#8220;Join Our Mailing List&#8221; days.</span></div> <div style="font-weight: normal;">&nbsp;</div> <div style="font-weight: normal;"></div> <div style="font-weight: normal;"><span style="font-family: Arial; font-size: 12pt;">As Rich explains, most email newsletter services will let you set up a customized first email that includes a download button so your readers can grab their freebies straight away.</span></div> <div style="font-weight: normal;">&nbsp;</div> <div style="font-weight: normal;"></div> <h2><span style="font-family: Arial; font-size: 12pt;">5. Add sign up forms &#8211; the more the better</span></h2> <div style="font-weight: normal;">&nbsp;</div> <div style="font-weight: normal;"></div> <div style="font-weight: normal;"><span style="font-family: Arial; font-size: 12pt;">If you only have one place on your site where readers can subscribe to your blog, you might lose lots of reader who never see that form. This is something else that Chris Spooner tried. He found that his subscribers increased when he added more places for people to sign up. In addition to his existing header link to a sign up page, Chris added sign up forms to his side bar, his About page and at the bottom of each blog post:</span></div> <div style="font-weight: normal;">&nbsp;</div> <div style="font-weight: normal;"></div> <div style="font-weight: normal;"><span style="font-family: Arial; font-size: 12pt;">One of the forms that has proved really effective on my sites is the placement at the end of every post. New visitors who have stumbled across your content and made it all the way to the end of the article have a high potential of wanting to stick around for more, so it makes sense to prompt them with the option of subscribing with a conveniently placed signup form.</span></div> <div style="font-weight: normal;">&nbsp;</div> <div style="font-weight: normal;"></div> <div style="font-weight: normal;"><span style="font-family: Arial; font-size: 12pt;">I love what Chris has to say about adding a sign up option to his About page, since I would never have thought of that:</span></div> <div style="font-weight: normal;">&nbsp;</div> <div style="font-weight: normal;"></div> <div style="font-weight: normal;"><span style="font-family: Arial; font-size: 12pt;">A strategically placed signup form slap bang in the middle of your bio is really effective to recruit those interested to receive more of your content. Despite having much lower display rates, my about page signup forms have amazing conversion figures (30x higher than the other forms!).</span></div> <div style="font-weight: normal;">&nbsp;</div> <div style="font-weight: normal;"></div> <h2><span style="font-family: Arial; font-size: 12pt;">6. Change your wording choice</span></h2> <div style="font-weight: normal;">&nbsp;</div> <div style="font-weight: normal;"></div> <div style="font-weight: normal;"><span style="font-family: Arial; font-size: 12pt;">Something else that worked for Chris was testing different wording choice on his subscribe buttons. Because he was giving away a free downloadable gift to every new subscriber, Chris tested a &#8220;Download Now&#8221; button as well as his standard &#8220;Get Email Updates&#8221; button. The results helped him choose which one to keep:</span></div> <div style="font-weight: normal;">&nbsp;</div> <div style="font-weight: normal;"></div> <div style="font-weight: normal;"><span style="font-family: Arial; font-size: 12pt;">The split test was run for around 40,000 impressions and during that time the &#8220;Download now!&#8221; button achieved 3 times more signups than the words &#8220;Get email updates&#8221;.</span></div> <div style="font-weight: normal;">&nbsp;</div> <div style="font-weight: normal;"></div> <div style="font-weight: normal;"><img src="https://markethive.com/pics/stephenhodgkiss/download_now.png" border="0" width="500" alt="" /></div> <div style="font-weight: normal;">&nbsp;</div> <div style="font-weight: normal;"></div> <div style="font-weight: normal;"><span style="font-family: Arial; font-size: 12pt;">Willy Franzen wrote about a similar experiment on Copyblogger, where he changed the wording on his subscribe button from &#8220;Subscribe by E-mail&#8221; to &#8220;Get Jobs by E-mail,&#8221; with some pretty stellar results:</span></div> <div style="font-weight: normal;">&nbsp;</div> <div style="font-weight: normal;"></div> <div style="font-weight: normal;"><img src="https://markethive.com/pics/stephenhodgkiss/change.png" border="0" width="500" alt="" /></div> <div style="font-weight: normal;">&nbsp;</div> <div style="font-weight: normal;"></div> <div style="font-weight: normal;"><span style="font-family: Arial; font-size: 12pt;">My subscription rate has increased 254% since I made the change, and 66% of the new subscribers are e-mail subscribers.</span></div> <div style="font-weight: normal;">&nbsp;</div> <div style="font-weight: normal;"></div> <div style="font-weight: normal;"><span style="font-family: Arial; font-size: 12pt;">With just a quick change of some text, Willy saw a huge increase in his subscriber rate.</span></div> <div style="font-weight: normal;"></div> <div style="font-weight: normal;">&nbsp;</div> <div style="font-weight: normal;"></div> <h2><span style="font-family: Arial; font-size: 12pt;">7. Use a feature box</span></h2> <div style="font-weight: normal;">&nbsp;</div> <div style="font-weight: normal;"></div> <div style="font-weight: normal;"><span style="font-family: Arial; font-size: 12pt;">If you&#8217;re not a fan of the lightbox pop-up, you could try the feature box instead, which also seems to convert well. Francisco Rosales of SocialMouths used a feature box because he wanted a less intrusive, more customizable option than a lightbox pop-up.</span></div> <div style="font-weight: normal;">&nbsp;</div> <div style="font-weight: normal;"></div> <div style="font-weight: normal;"><span style="font-family: Arial; font-size: 12pt;">While this was one of many tweaks Francisco made to his blog in the same week, it contributed to an overall jump of 500% in email subscribers.</span></div> <div style="font-weight: normal;">&nbsp;</div> <div style="font-weight: normal;"><img src="https://markethive.com/pics/stephenhodgkiss/change.jpg" border="0" width="500" alt="" />&nbsp;</div> <div style="font-weight: normal;">&nbsp;</div><div style="font-weight: normal;">&nbsp;</div> <div style="font-weight: normal;"><span style="font-family: Arial; font-size: 12pt;"><strong>Steven Hodgkiss</strong></span></div> <div style="font-weight: normal;"><span style="font-family: Arial; font-size: 12pt;">Market Hive - <a href="https://markethive.com/stephenhodgkiss" target="_blank">Free Inbound Marketing Tools</a></span></div> Tue, 24 Mar 2015 17:38:05 -0600 How to Get Started as a Freelancer http://cinemacables.com/index.php?page=0#post_ http://stevenhodgkiss.com <div><span style="font-family: Arial; font-size: 12pt;">While it might seem like a big undertaking, following each of these steps will help you create a solid foundation upon which to build your freelancing career.</span></div> <div>&nbsp;</div><div>&nbsp;</div> <div><a href="http://stevenhodgkiss.com/" target="_blank"><img src="https://markethive.com/pics/stephenhodgkiss/freelancing_jack_of_all_trades_.jpg" border="0" width="500" alt="Freelance Work" /></a></div> <div>&nbsp;</div> <div></div> <div></div> <div>&nbsp;</div><div><span style="font-family: Arial; font-size: 12pt;">You want the flexibility (and freedom!) that having a telecommuting position provides. But you kinda want to be your own boss, too. That&#8217;s where a freelancing career comes in. Forge your own freelancing career with these tips.</span></div> <div></div> <div></div> <h2><span style="font-family: Arial; font-size: 12pt;">Do your research</span></h2> <div></div> <div></div> <div><span style="font-family: Arial; font-size: 12pt;">As soon as you decide that you want to start freelancing, you&#8217;ll probably want to start ASAP. But you&#8217;ll need to slow down and make sure that you can find freelance jobs in the area that you want to work in. So do some research to determine if your specialty is in demand&#8212;and that you can make dollars from it! You may discover that you need to tweak what you were planning to freelance in so that you can be profitable in the future.</span></div> <div></div> <div></div> <h2><span style="font-family: Arial; font-size: 12pt;">Network</span></h2> <div></div> <div></div> <div><span style="font-family: Arial; font-size: 12pt;">You want to be a good freelancer. One way to accomplish that is to network, network, network. Even if networking isn&#8217;t your thing, it&#8217;s an essential part of any freelance career. Whether it&#8217;s attending local events or even joining a professional online group, establishing new connections can help you to meet with new people in your industry. You may rub virtual elbows with key players in your field&#8212;or even find potential new clients.</span></div> <div></div> <div></div> <h2><span style="font-family: Arial; font-size: 12pt;">Get mentored</span></h2> <div></div> <div></div> <div><span style="font-family: Arial; font-size: 12pt;">Sure, you might think that you know everything you need in order to be a successful freelancer. Well, chances are there are still some things you can learn in order to prevent some pretty serious professional pitfalls. That&#8217;s where having a mentor can come in handy. It&#8217;s ideal to find a fellow, more established freelancer in your field who can guide you as you start on your freelance career.</span></div> <div></div> <div></div> <h2><span style="font-family: Arial; font-size: 12pt;">Set up home office</span></h2> <div></div> <div></div> <div><span style="font-family: Arial; font-size: 12pt;">Having a dedicated space to work is important, especially if you&#8217;re planning to make freelancing your career. Not only will it help you to focus on your work without distractions, but it will also help your family to respect the fact that you&#8217;re working. Even if you don&#8217;t have a single client yet, setting the stage for future work can motivate you to be serious about your freelancing work.</span></div> <div></div> <div></div> <h2><span style="font-family: Arial; font-size: 12pt;">Find clients</span></h2> <div></div> <div></div> <div><span style="font-family: Arial; font-size: 12pt;">Unlike working in a traditional office where you always had work to do, finding a steady stream of clients can be difficult at first. So reach out to friends and family at the onset to let them know about your career change, and ask them to refer you to potential clients. You should also continuously update your social media channels (such as LinkedIn and Google+, as well as your Facebook and Twitter accounts) with the services you offer.</span></div><div>&nbsp;</div><div><span style="font-family: Arial; font-size: 12pt;"> You can even post newsworthy information about current trends in your field, thereby establishing yourself as an expert in your field. Use niche (and reputable) job boards that specialize in telecommuting and freelance-friendly jobs, and apply for positions that interest you. Finally, you can reach out to companies you would like to work for directly (even if they haven&#8217;t posted any positions) and offer your services.</span></div> <div>&nbsp;</div> <div></div> <div></div> <div><span style="font-family: Arial; font-size: 12pt;">Freelancing is a great way to continue working in the career you love, but also be completely in control of your workday. While it might seem like a big undertaking, following each of the above steps will help you create a solid foundation upon which to build your freelancing career.</span></div> <div>&nbsp;</div> <div>&nbsp;</div> <div></div> <div></div> <div><strong style="font-family: Arial; font-size: 12pt;">Steven Hodgkiss</strong></div> <div><span style="font-family: Arial; font-size: 12pt;">MarketHive - </span><a href="https://markethive.com/stephenhodgkiss" target="_blank" style="font-size: 12pt;"><span style="font-family: Arial;">Free Inbound Marketing Tools</span></a></div> Sun, 22 Mar 2015 11:16:17 -0600 How To Share Thoughts, Messaging and Blogging on the MarketHive http://cinemacables.com/index.php?page=0#post_ http://markethive.com/david-ogden <center> <h2>A guide to Sharing Thoughts, Messaging and Blogging on the MarketHive Social media and Marketing Tools Site</h2> </center> <strong><blockquote>Wise men speak because they have something to say; Fools because they have to say something. Plato</blockquote></strong> Communicating with fellow members of MarketHive is an important consideration, after all MarketHive is a social network with the emphasis on business, unlike Facebook where anything goes. This article is written as a guide to help both new and existing members be able to communicate with one another in a businesslike manner by making the best use of the various tools as each tool has a specific function. <p> When you add anything to <strong>MarketHive</strong> you have full control on both who can see your work and who can comment on your posts, by making use of the icons you will find below the text entry boxes allowing you to select:-</p> <div><img style="border-color: #ffffff;" alt="MarketHive Publish" src="https://markethive.com/pics/david-ogden/comms3.JPG" align="left" border="5" height="132" width="135" />&nbsp;</div> <ul> <li>Public - anyone visiting the page </li> <br /> <li>Members - Members of MarketHive </li> <br /> <li>Friends - People on your Friends List </li> <br /> <li> Only Me - Private to you only </li> </ul> <div> </div> <div>&nbsp;</div> <div>&nbsp;</div> <div>There are also similar control in place regarding who can write on you pages, which you can control in your profile settings. </div> <p> Every person who joins MarketHive has a profile page which includes an activity feed "Share Your Thoughts" section It is very tempting to add random thoughts here but it is best to remember the quote from Plato, because everything you write here will appear on the home page of your friends, which might not be what you want or what they want to see. </p> <p> There is a news feed on the home page of the system and this is designed to provide each member with items of interest posted by their friends or on the activity pages of groups they belong to. The news feed allows you to quickly find out what your business associates are up to on the system. The <strong>news feed</strong> In addition to gathering information the news feed has two other functions:- </p> <ul> <li>It allows members to add additional newsworthy items directly into the the feed. </li> <li>You can comment on news items appearing in your feed and any comments you make will instantly update the original source document without requiring you to go to the page or group concerned. </li> </ul> One feature of the news feed,is that <strong> </strong><strong style="color: #ff0000;">you will not see your own posts that you make to your profile page</strong><span style="color: #ff0000;">. </span><span>This has caused a little bit of confusion for many people when they first start as they did not see their post on the news feed, they often often post a duplicate version. </span> <p> You need to think carefully on how and where you "Share Your Thoughts" I personally allow everyone to view my profile, and for that reason I like to control what "thoughts"of mine they see. Visitors to my page can however quickly see all my blogs, videos and my list of friends. This concise information allows people to quickly discover where my business focus lies, and they can then decide if they want to become my friend and or do business with me. Setting my profile up so that only I can post to it, stops people posting unnecessary items, which I might not want them to see. </p> <p> If you decide to follow my example please be aware that your friends can still post comments to any post you make on your profile when it appears in their news feed. </p> <center> <h2>So how can my fellow marketers and fellow members of MarketHive contact me.</h2> </center> MarketHive has an in built message system which allows you to communicate with your friends privately and provides a visual message alert on every page. you can additionally set up email alerts for incoming messages under the notifications setting on your profile menu. The message system is the best way to contact new sign ups from your profile page as they are automatically added as a friend if you are an Alpha founder. What better way to contact them to get hold of their phone number and find out what they are about! <p> The message system is quite sophisticated and will allow you to send out messages to any groups you have set up as well as being able to store messages in folders for future reference. </p> <p> Use the message system to congratulate people for birthdays and success as well as messages of encouragement or to ask people specific questions. </p> <img style="border-color: #ffffff;" alt="" src="https://markethive.com/pics/david-ogden/comms4.JPG" align="right" border="5" height="220" width="440" />Your message system can also be activated on your news feed, profile page or group feed wherever you "share your thoughts" by using the share button at the bottom of each post. The share button will open a popup that offers a number of options and the default is to "share on your profile page", if you move you cursor over the wording a further sub menu selection is revealed and you need to take the bottom option "In a private message" see image to right <p> Taking this selection opens up a new box where you can type in the name of any friends you wish to send a message to, a copy of the original post. plus space to add additional text </p> <p> The advantage of replying this way, is this reply is private and if you are reply to a post they will be alerted my the message system, the drawback is other people will not see your text message. </p> <p> <strong style="color: red;">The message system is more powerful than most people realise and should be used as a replacement to Skype for person to person messages</strong> </p> <center> <h2>You Profile page like most networks is important as this is where most people will land</h2> </center> There is a menu on the left hand side directing people to your blogs and videos, Its your personal showcase, this is where you share with the public what it is you do. <p> It is no coincidence that both blogs and video lie at the centre of inbound marketing campaigns for your business and MarketHive as the first social neural network uses them to improve its members search engine optimisation results. </p> <p> Whatever your personal thoughts it is essential to use the blogging tools on MarketHive because that is what this marketing tool is specifically designed around. </p> <ul> <li>You might have Wordpress blogs running elsewhere but these can be automatically updated by using wordpress plugins so they display your content from your blog on MarketHive which should become the centre of your blogging activity, when you fully understand how to use the blogging feeds and tools, that allow you to share you posts automatically with other members. </li> <li>Search engines spiders are always searching blogs for new information and will start visiting your site(s) on a regular basis if you supply good content. </li> <li>If you write a particular interesting blog post you can share it on your news feed, write a short introduction with a link to the actual blog post, </li> </ul> <p>I hope you like this short guide and if you find it useful please share it with others.<br /> </p> <div>Please feel free to contact me is you have any questions</div> <div>&nbsp;</div> <div><strong>David Ogden</strong></div> <div><strong>#<a title="MarketHive" target="_blank" href="http://markethive.com/david-ogden">markethive </a></strong></div> <ul> </ul> <div is_mini="true" is_bottom="true" style="left: 742px; top: 465px;" id="s3gt_translate_tooltip"> <link href="chrome://s3gt/skin/s3gt_tooltip.css" type="text/css" rel="stylesheet" /></div> Sun, 22 Mar 2015 10:41:19 -0600 &quot;How to make a blog and why you need to start a blog&quot; http://cinemacables.com/index.php?page=0#post_ http://markethive.com/david-ogden <center> <h2>"How to make a blog and why you need to start a blog"</h2> </center> <p> The <strong>Blog </strong>as we know has been around since 1994, however prior to that newsgroup such as Usenet offered facilities where people could gather together an make posts and have discussions online. One of the earliest if not the first bloggers was Justin Hall. </p> <p> The first blogs tended to be more like personal diaries and it was another ten years before they attracted the attention of the general public, politicians, and the media. Nowadays anyone can have a blog and they range from personal diaries, family groups, through to business both small and large as a way to communicate with people and share ideas and information on subjects of common interest. </p> <p> </p> <center> <h2>"There is no right or wrong way to use a blog"</h2> </center> Each writer adopts their own style depending on<a target="_blank" href="http://hive.pe/64"><img style="border-color: #ffffff;" alt="Keywird Spy" src="https://markethive.com/pics/david-ogden/word_spy.JPG" align="right" border="5" height="220" width="440" /></a> what they are blogging about. My own particular style has changed recently and where as my normal practice until now had been to write short 300word posts with no pictures, because badly sized pictures can mess up RSS feeds if and when you display the feed on a website. <p> My blog posts are generally written to be included in multiple RSS feeds and after carrying out some experiments I have discovered how to make a blog more interesting is to include an images sized 440 X 220 these seems to be the optimum size for displaying on multiple platforms. I am now starting to place images on the right hand side of my blog posts whereas previously I would place them on the left. The reason behind this is that it is easier for the eye of the viewer to follow the flow of the text with the image out of the way to the left. The image can still provide interest to the reader relevant to what the blog post is about. </p> <p> A blog is a very simple way to update people on both what you are doing, as a journal or diary and also on what is happening with your business. If you are in business you need to ensure that you post on a regular basis because search engines such as Google are always searching for fresh quality content. </p> <p> In one of my previous posts I researched information on the optimal length of a blog post and that is why most of my posts now are around 1000 words plus. Now when you first start blogging writing a thousand words on a subject is a major task, however if you split it down into bite sized chunks of 200-300 words and draft out a section each day after four or five days you will have a draft post ready for publishing. </p> <h2><center>"What are you going to write about when you start a blog"</center></h2> Writing about your business should be easy because as a salesperson you should know your business inside out, however if you are just starting out it can be a bit of a problem and you will need to start doing some research. One possible starting point when you start your blog is to write about what attracted you to join "XYZ" business, was it:- <ul> <li>The Niche that it is in, such as the popular health and wellness niche </li> <li>The size and reputation of the Company </li> <li> The products or services offered </li> <li> The compensation plan, </li> <li> The support </li> <li> Or something else </li> </ul> These are all items you should have researched before signing up and you then have the opportunity to continue with updates as to how your business is working for you. You can also start looking through company supplied sales literature but resist copy and pasting, instead read article and then rewrite in your own words. The content of your first post when you start a blog is not important, it's the fact that you have started along the road to set about informing people exactly what you do. Sharing experiences good and sometimes bad will help to gain people trust and build relationships. It is far easier to sell products and services to someone who trusts you rather than a complete stranger. <center> <h2>"Don't forget Keyword Research and Search Engine Optimisation (SEO)"</h2> </center> I firmly believe it is more important to get your creative juices flowing and get content into your blog rather than worry about keywords, keyword density and other technical matter. You probably have a lot to learn about your new venture without clouding the issue. You can always go back later and modify your work so as to appeal to your target market once you know what that is. <p> Keywords are important and there are lots of tools you can use for research, some free and some you need to pay for, I currently use <a href="http://hive.pe/64">Keyword Spy</a> it simple and clear to understand and you can quickly find keywords that are popular. If you are an Internet novice it is best to avoid using one and two letter keywords and go for what are referred to a long tailed keywords three or four words or more. focussing on the longer keyword phrases even in popular niches will bring you success. </p><div align="center"><h2>" Its now your time to start a blog"</h2></div> <p> People write blogs for many reasons as I said at the beginning, some write for fun, whilst others perhaps have a passion for helping people or passing on or sharing their interests with others. I write blogs both for business and pleasure and also make time to comment on other peoples blog posts.</p><div> <strong>Commenting</strong> is in fact another way of how to make a blog. Read blogs written my other people about the subjects you are involved with and if you agree or disagree write a short post up to 200 words. Seeing how other people write will encourage you and as I said earlier you can also rewrite other peoples blogs in your own words. Sometimes you may need to research a particular subject, you do this my doing a quick Google search and read a number of different blog and then form your own opinion from the results.</div><div>&nbsp;</div><div>Feel Free to contact me if you need any other ideas or assistance&nbsp; I am here to help and support you so that you can achieve your dreams.</div><div>&nbsp;</div><div><strong>David Ogden</strong></div><div><strong>#</strong><a href="http://markethive.com/david-ogden"><strong>Markethive </strong></a></div> <div is_mini="true" style="left: 512px; top: 520px;" id="s3gt_translate_tooltip"><link href="chrome://s3gt/skin/s3gt_tooltip.css" type="text/css" rel="stylesheet" /></div> Wed, 18 Mar 2015 15:34:00 -0600 3 Alternatives to Jobs with Full-Time Schedules And How to Get Them http://cinemacables.com/index.php?page=0#post_ http://inboundmarketingideas.weebly.com/ <div> <div><span style="font-size: 12pt; font-family: Arial;">It's easier than ever to find a flexible schedule job that fits all of your family's needs - and yours, too.</span></div><div>&nbsp;</div> <div></div> <div><a href="http://inboundmarketingideas.weebly.com/" target="_blank"><img src="https://markethive.com/pics/stephenhodgkiss/Part_time_Jobbers.jpg" border="0" alt="Alternative Jobs" width="500" /></a></div> <div></div> <div>&nbsp;</div><div><span style="font-size: 12pt; font-family: Arial;">Sure, it may only be March (and there may be snow on the ground in several parts of the country!), but parents already know that there are about a dozen or so weeks left until school is out for the summer. And while you want to be home to take care of your kids, you also need to earn some extra cash to pay for camp, too! If you&#8217;re looking to find work but be home with the kiddos, too, here are just three alternatives to jobs with full-time schedules.</span></div><div>&nbsp;</div> <div></div> <div></div> <h2><span style="font-size: 12pt; font-family: Arial;">1. Professional-level part-time jobs</span></h2><div>&nbsp;</div> <div></div> <div></div> <div><span style="font-size: 12pt; font-family: Arial;">If you thought that the only professional-level jobs were of the full-time sort, think again. Now more than ever, it&#8217;s easier to find part-time telecommuting jobs that are for professionals, too. This is a good option for many work-at-home moms, particularly if you&#8217;re looking to earn an income without the need for benefits such as medical or dental.</span></div><div>&nbsp;</div> <div></div> <div></div> <h2><span style="font-size: 12pt; font-family: Arial;">2. Freelance project work</span></h2><div>&nbsp;</div> <div></div> <div></div> <div><span style="font-size: 12pt; font-family: Arial;">If you&#8217;re looking to pick and choose your projects, then a freelance career is ideal for you. Freelancers have complete control over their schedules, getting to choose exactly when they work, which companies they work for, and the types of projects they want to work on. Freelancers tend to work in specialized industries.</span></div><div>&nbsp;</div> <div></div> <div></div> <h2><span style="font-size: 12pt; font-family: Arial;">3. Occasional jobs for supplemental income</span></h2><div>&nbsp;</div> <div></div> <div></div> <div><span style="font-size: 12pt; font-family: Arial;">If you&#8217;re looking to pick up work once in a while, a seasonal occasional job might fit in with your work-life needs the best. Typically known as contract work, this type of job has a definite start and end date.</span></div><div>&nbsp;</div> <div></div> <div></div> <div><span style="font-size: 12pt; font-family: Arial;">You&#8217;ll need to assess which type of work-from-home arrangement will work best for you and your family&#8217;s needs. Some of the factors that can go into your decision include the level of income you&#8217;d like to earn and how much time you&#8217;re willing to dedicate to your job. You&#8217;ll also need to decide if you want to turn this job eventually into a career, in which case you might want to find a job that offers you more hours and stability, such as choosing a part-time job over a freelance or contract gig.</span></div><div>&nbsp;</div> <div></div> <div></div> <div><span style="font-size: 12pt; font-family: Arial;">Once you&#8217;ve determined what type of job you want and the reasons behind it, you&#8217;ll need to go out and get one! If the thought of finding a flexible schedule job is overwhelming to you, you&#8217;re not alone. You just need to take it one step at a time. Figure out what your ideal job would be, and then look for companies that you&#8217;d like to work for. But since you need work flex, too, you&#8217;ll need to check out the companies&#8217; websites to see if they already have a flexible work</span></div><div><span style="font-size: 12pt; font-family: Arial;"> program in place. If you can&#8217;t find anything on their sites, you can reach out to the company directly and speak with someone in the HR department.</span></div><div>&nbsp;</div> <div></div> <div></div> <div><span style="font-size: 12pt; font-family: Arial;">Another alternative is to use niche job search boards that offer jobs with some sort of flexibility built into them. When reading over job postings, you should look for keywords such as &#8220;telecommute,&#8221; &#8220;remote work,&#8221; or even &#8220;virtual job.&#8221;</span></div><div>&nbsp;</div><div><span style="font-size: 12pt; font-family: Arial;"> But be wary if you come across job postings with the words &#8220;work from home&#8221; or &#8220;work at home&#8221; in them; more often than not, they&#8217;re job scams. Using a reputable job board (such as FlexJobs!) can help you weed out the fake jobs from the legitimate telecommuting jobs, though.</span></div><div>&nbsp;</div> <div></div> <div></div> <div><span style="font-size: 12pt; font-family: Arial;">It&#8217;s easier than ever to find a flexible schedule job that fits all of your family&#8217;s needs&#8212;and yours, too. Simply decide what you&#8217;d like to do and how you&#8217;d like to do it, and a flexible job will be yours in no time!</span></div><div>&nbsp;</div><div>&nbsp;</div> <div></div> <div></div> <div></div> <div><strong style="font-size: 12pt; font-family: Arial;">Steven Hodgkiss</strong></div> <div><span style="color: #0000ff; font-size: 12pt; font-family: Arial;">MarketHive </span><span style="font-size: 12pt; font-family: Arial;">- </span><a href="https://markethive.com/stephenhodgkiss" target="_blank"><span style="font-size: 12pt;">Free Inbound Marketing Tools</span></a></div> </div> Wed, 18 Mar 2015 13:13:17 -0600 If you already Own a Marketing System Please Don't Look at This - If you have Paid for your Marketing System Definitely Don't Look at This ! http://cinemacables.com/index.php?page=0#post_ http://markethive.com/david-ogden <center><h2>If you already Own a Marketing System Please Don't Look at This - If you have Paid for your Marketing System Definitely Don't Look at This !</h2></center> <p>No matter how you plan to market your business on the Internet,there are a number of essential tools you need to source:- </p> <ul> <li><p>A landing or capture page on which you can place video and or text to explain about your product and capture a potential customers contact details, so that you can communicate with them further. </p> </li><li><p>An Autoresponder which you can use to send out a series of email designed to build a relationship with your customers and answer questions they may have about you product in order that they can make a decision to purchase or provide guidance on how to get the best out of using the product. </p> </li><li><p>A blog which can be used to share your knowledge of the niche market that your business is positioned in. This is your showcase if you like and is used more to write about subjects which your product resolves rather than a sales page. </p> </li></ul> <p>You can pick up an Autoresponder for about $20 per month from Aweber or Get Response or try something cheaper like Mail Chimp where you pay per email You need however to be aware that as your mail list grows so do your cost and these can become substantial ($250-500+ per month). </p> <p>A landing page will cost from $20-200 per month using the likes of Instapage or Unbounce, to around $1250 or upwards for a custom design and don't forget that you will also need a hosting company to host the page, together with a domain name to host your website. </p> <p>Quite often when people suggest you look at "XYZ Business" these items are not mentioned, however as you can see they can be a costly overhead. </p> <center><h2>Other Marketing Tools you need to consider when running your business</h2></center> <ul> <li><p>Keyword Research Tools </p> </li><li><p>Campaign Management - This is often forgotten when you first start a business </p> </li><li><p>URL shortners </p> </li><li><p>WYSIWYG editor </p> </li><li><p>Forums - Most people are quite adapt at at typing a question into their browsers and then surfing the web for answers, this is quick and easy, however how much are you willing to put your trust in answers supplied by strangers.Normally you are best to do you own research, but it can help to get to gather the thoughts of other marketers on forum sites like "Warrior Forum" or "WHAM," who willing share their experience with those just entering the market place. </p> </li></ul> <center><h2>Using Social Media For Business</h2></center> <p>There are hundred of social media sites covering every subject under the sun, however you are best to concentrate on the big four,Facebook, Twitter, Google +, LinkedIn and YouTube. Now Facebook for me is a little bit frivolous but it does provide a huge marketing potential which cannot be ignored. LinkedIn on the other hand is more serious and business orientated. Video is certainly on the rise and is becoming an essential element in marketing your business a short 3 minute video being the equivalent of a short 500-600 word blog post. </p> <center><h2>Imagine the time and money you could save by having all your marketing tools designed to work together and fully integrated with it own social network for support.</h2></center> MarketHive has made this all possible and since the beginning of the year marketers have been invited to test the system which is completely free. Hundreds of thousands of dollars and scores of man years of practical Internet marketing lie behind the system, which has been assembled in secret,using the latest system techniques, over the past two years and is now undergoing a phased release. <p>MarketHive has a clean and familiar look and feel similar to Facebook and boards where you can communicate with other members. </p><p>Do you have a special interest group or hobby? If you do you can quickly set up a public or private group where members have access to their own blog, videos and forums </p><p>Need help or have a question about anything connected with the business and the Internet and there will surely be someone who can supply you with the answer. </p><center><h2>How to control your marketing Campaigns by using MarketHive</h2></center> Managing your marketing is often a challenge, because you are going to be doing a lot of marketing, it is very easy to see what you are doing or what advert you are running when you use MarketHive. <ul> <li>Keyword research is vital to help ensure your success online, you need to have a way first of selecting the keywords that you are going to target and then recording their performance. So what are you looking for,well the best keywords are those that are most popular and have the least competition but at the same time are relevant with what you are promoting.<p> </p></li><li>Leading on from you keywords and also important for search engine optimisation (SEO) is backlinking and having a system that will monitor you link to see that they are still working can save you a lot of time<p> </p></li><li>It is not only backlinks that you need to track but also as you add landing pages,forum, blogs and websites it is a good idea to have a system or asset map that tells you what is connected to where. <p> </p></li><li>Many times people like to use URL shortners either to shorten or hide affiliate links but what if these could also be sorted or grouped by different marketing campaigns, as the can within MarketHive <p> </p></li><li>A most useful marketing tool is a website rotator which can be used for anything from split testing advertising pages, to using one url to hose potential customers to a number of different product, or to share leads from a landing page to members of your group. <p> </p></li><li>When it comes to groups it is possible to set up advertising co-ops to not only share the cost of advertising on popular sites but also to distribute the leads in proportion to the amount of advertising purchased. </li></ul> <center><h2>A Simple but Proven Method to Add Power to your Blog Posts - Using MarketHive </h2></center> Blogs are some of the most powerful tools in a marketers armoury, as both people and search engine are always searching for the latest and best information on any particular subject, however there is often the worry in some quarters about duplication but here are some ways that the marketing tool I use overcomes them to produce unique results. <ul> <li>Blog sharing - A very simple concept you invite quest writer to post to your blog </li><li>RSS Parser code - Allows you to embed a selection of RSS feeds into a blog on your own website. </li><li>RSS cocktail - you combine together a selections of varies RSS feeds and republish them on your own blog </li></ul> Many people like to use Wordpress for setting up their blog but find it difficult to set up with its multitude of plug in and extra's so the alternative is a propriety product called BlogPress which can be used to produce a customisable blog in minutes which is declined from the outset to enhance your SEO effort and be used to share content, which can quickly be added to different domains, with option to vary both the design and content, One great advantage is that the blog content can be edited and changed at anytime. Using a Wordpress plug in it is easy to display your content on any Wordpress blog without having to resort to copy and paste. Below are three simple scripts which cab display you content in a multitude of different ways: <ul> <li>BlogPress - A script to transform and display your posts on differently designed blog </li><li>BlogForum - A script that transform your post to look like forum. </li><li>Blog Feed - A script which you can use to provide updated information to your regular website on a regular basis. </li></ul> <center><h2>Free customisable Capture Pages from MarketHive</h2></center> The developers of the the system created the Internet's first leads capture and autoresponder system and this has been totally redesigned and now includes 7 stock templates which can be customised with video and text plus the option to build you own customised pages which once created can be changed and updated at the click of a button without ever having to upload a file again. A growing number of members are also sharing some innovative design skills. <p> </p><p><a href="http://markethive.com/david-ogden"></a></p><center><h2><a href="http://markethive.com/david-ogden"><font color="#FF000">Come on down and check out the Buzz at MarketHive</font> </a></h2></center> <p><strong>PS</strong> <br />Did I forget to tell you that MarketHive can automatically post to Twitter, Facebook, Google + and LinkedIn and any videos you create in the video section are shared with you Tube. </p><p><strong>We have a special offer running at the moment</strong>, called Alpha Founder which provides certain additional Privileges such as a share in Advertising revenue and a profile page which acts as a capture, remember to take a look at the offer when <a href="http://markethive.com/david-ogden">you sign up</a>! </p> Wed, 11 Mar 2015 13:23:34 -0600 How to post a blog - blog size http://cinemacables.com/index.php?page=0#post_ http://markethive.com/david-ogden Blog size is important when it comes to creating a blog post. I am starting to think that I need to step up and start making longer blog posts in order to take into account the requirements of Google for good informative content. The average size of my blog posts for many years has been around 300 words and perhaps this is on the short side according some recent discussion taking place on the Warrior forum <img style="border-color: #ffffff;" alt="Optimum blog post size" src="https://markethive.com/pics/david-ogden/blogpostlenght.jpg" align="right" border="5" height="537" width="364" />where I actually posted the following:- <blockquote>"[QUOTE=igg;9917376]I keep hearing about long articles being better for SEO and bringing in more clicks and shares, is that a myth or does it have some merit in your opinion?[/QUOTE] <p> I personally tend to think of an Article as being a minimum of 600 words with an optimum size being between 1600- 2500 anything smaller I refer to as a blog post with an optimum size being between 300- 500. </p> <p> I regard blogs posts as being something that I will produce everyday whereas an article will take more time to put together. Longer article should aim to keep your readers on your site for around seven minutes on one particular subject during which time they can read around 1,600 words. </p> <p> A blog may display say 3 smaller post totaling the same 1,600 words however the reader could be reading about a mixture of subjects which be confusing. </p> <p> I read a blog post on another forum just the other day ,from a friend of mine, who actually writes content every day which he builds into articles or around 1,600 words and he has found this very effective for his SEO purposes I think I might even consider this approach myself in the future." </p> </blockquote> <div> I have mulled over my thoughts and those of others and have done some more research of my own including looking back on some data put together in 2010 on blogging in various Niches which is shown in the table</div> <div>&nbsp;</div> <div> It is interesting to see that blog posts of around 300 words are often used for news items and where there is a fast turnover of information</div> <div>&nbsp;</div> <div>Marketing blog posts are 500 to over 1000 words long and gossiping or social media as we call it is below 200 words. The popular health niche blog posts are around 600- 800 words.</div> <div>&nbsp;</div> <div>I believe this table helps explain why when&nbsp; people&nbsp; gather together&nbsp; to discuss optimum lengths in forums and the like there are a number of different views each of which is right for the industry the person&nbsp; is involved in.</div> <div>&nbsp;</div> <div>During my research I came across another site providing information on the <a href="https://blog.bufferapp.com/optimal-length-social-media">optimal lengths to use in social media</a>.</div> <div>This provides some very practice and easy to follow advice about headers and contents etc. I realised that having read through the advice myself I need to take a new approach with my social media, one fit for all is not the best way way to present what you are doing. This is a great blog post with all the statistic in one place </div> <p> I am now starting to work on a new blog strategy which will also include posting a picture in my blog posts because as they say a picture can paint a thousand words and double the size of my normal blog posts to 600. Will also be making shorter posts on forums. My social media posts I will need further research&nbsp; as this could be a big area of change and i have never really being happy with Facebook and how I use it.. </p> <p> Writing what I refer to as an article of 1,600 words which would appear to be optimum will take some planning and time. My writing style at the moment is that I tend to write how I speak and I prefer to say as little as possible. I will need to put structure and order into the content as thought it were a formal speechand also set aside the time to put it all together.<br /></p><div>Welcome to what will be the first of my new style of blog posts.</div><div>&nbsp;</div><div><strong>David Ogden</strong></div><div><strong></strong><a href="http://markethive.com/david-ogden"><strong>#Markethive </strong></a></div><div>&nbsp;</div><div>&nbsp;</div><div>&nbsp;</div><div>&nbsp;</div><div is_mini="true" is_bottom="true" style="left: 160px; top: 132px;" id="s3gt_translate_tooltip"><link href="chrome://s3gt/skin/s3gt_tooltip.css" type="text/css" rel="stylesheet" /></div> Wed, 04 Mar 2015 11:06:08 -0700 Provide Fresh Web Site Content http://cinemacables.com/index.php?page=0#post_ http://markethive.com/david-ogden Today I was looking on the MarketHive fan page on <a href="https://www.facebook.com/MarketHive?fref=ts">Facebook</a>, where I posted the following:- <blockquote>"I am wondering what has happened nothing seems to have happened for a week on this site, surely not everyone can be on holiday at the same time, or maybe the strange weather is to blame. <p> I always stress to people that is important to do something for your business every single day. I actually have a series of repetitive tasks which are now a daily routine and they include checking this site. </p><p> Usually there are items posted here that either attract my attention and I can comment on, or maybe strike a cord and spur me to write a blog post on a particular subject. You see writing a daily blog post is also on my list, so that sometimes I will use this page on Facebook or posts on the Warrior forum or MarketHive itself for inspiration. </p><p> As I am writing this I think I might know what is happening, people are starting to write more within #MarketHive about business, and leaving Facebook for people to discuss how they spent the weekend. Perhaps they have forgotten that they also need to use the Facebook fan page to attract more people to this suite of free marketing tools."</p></blockquote> I am not an expert on Facebook myself and in fact do not like Facebook but it can be good for business so that is what I use it for, and I do have a couple of fan pages. Facebook like any form of marketing requires you to keep feeding the fire, which is one of the reasons that I control all my marketing from within MarketHive. <p> You see MarketHive connects to Facebook and other social sites, so that when you make a blog post in MarketHive, its quick and easy to share it with friends and groups on the other systems, no retyping or copy and pasting. Once you set up the MarketHive blogging assets you can expect each post to have a thousand views in 24 hours growing to over five thousand during a week. </p><p> You might ask yourself why this is and the answer is that MarketHive is becoming a social network in its own right and members can work together and share information of common interest both as individuals and within interest groups, including posting on each other blogs. It is even possible to post a blog online and have it updated without ever writing a post at all, although why you would want to do this I am not sure. </p><p> I actually find that MarketHive can save me a lot of time because all the essential marketing tools are on hand and designed to work together in a way that is easy to learn and understand and provide you with great results with its custom capture pages, autoresponders and blogs, together with the support from specialised groups, forums and its growing social network of members even before our official launch. </p><p> <strong>David Ogden<br /> <a href="http://markethive.com/david-ogden">MarketHive</a></strong> </p> Mon, 02 Mar 2015 09:26:30 -0700 Diaries of an Online Marketer http://cinemacables.com/index.php?page=0#post_ http://videoconferencingsoftware.org <h3>Diaries of an Online Marketer</h3> <p> Internet marketing...seems to be a funny thing these days especially when considering the MLM industry. I have come to the conclusion that it is not the MLM industry I despise but rather the culture that has been created among distributors, affiliates, associates, etc. whatever you want to call it. </p> <p>I started marketing online back in 2005. One day I opened and email asking me to take a look at another way to earn income and start a business from home. I am not going to go into details about what company this was with. But, they are now one of the largest and most successful MLM opportunities out there and will be around for many years to come. I joined that opportunity and advanced in their binary compensation plan to diamond team leader. I did it all through email marketing. I bought leads from my upline and people joined the business. To this day I believe email marketing is the most effective method for building any business out there aside from using the telephone. Sure people can write content, entice people about their opportunities and show good faith in what they are promoting. However, there may be unsuccessful results if the information does not touch people on a personal level in a postive way.</p> <p>The key to being successful online is promote yourself, not some company or product. Now that is important. I am reaching a new degree of marketing where my links will seldomly be posted. I believe the content that I write is stronger than any opportunity out there. Through sharing knowledge about what I do, people ask to learn more. Over the past ten years I have seen a great industry turn into a bunch of spammers who can not get past posting how great their MLM deal is with their affiliate links. I find this nauseating-like verbal diarrhea. I am sure most people would agree. I get emails all the time from people spamming me trying to pitch their business. You see the thing is, there are so many companies out there regurgitating the same type of products with the same type of comp plan. NO ONE CARES what business you are promoting. What prospects want to know is - Can you teach me how to make money and can I trust you (my enroller)? Most distributors will show you exactly how they are not making money and then pass you off to some upline support who is successful but never available to contact. </p> <p>Now these claims are based on some of my personal experience over the past 10 years. Readers experiences may be different. </p> <p>To put a long story short- I know my business. It is simple. The method is simple. The work is hard. The work in MLM will always be hard. Only the people who work hard get to the top of the company while the lazy people who expect a free ride to riches sits broke with no growth. That is exactly where 90 percent of MLM'ers are right now. Broke and busted. They are the exact people who will tell you you can make $40,000 a month in the next 6o days. Guess what??? That will never happen. It never has happened unless someone who is already loaded with cash has paid top dollar advertising to get their business seen.</p> <p>You see, I have changed my mindset about MLM. I am no longer looking for business partners/distributors. My goal is to find customers for my <strong>video conferencing software.</strong>Two years ago I would have put my link right there in that bold text. I am thinking beyond that now. I have realized it doesn't even matter. People will find my site. I have reached a new cleaner method of SEO to drive traffic to my website. The curiosity will eventually have people asking me for it. I would love to go into the details of my SEO strategies. I am by no means a guru but I do know how to get my sites indexed so people see them. </p> <p>One way that I am doing this today is by using a very powerful <a href="http://stevencavan.markethive.com/">inbound marketing system</a> which is free to use. All the marketing tools are free. There are some pay options to run banner ads and other promotions. But for the most part it is free. A very powerful blogging platform that may very well put an end to blogger.com and WordPress. These BlogPress scripts cannot be hacked like WordPress blogs. There is also the capability to create groups, forums, capture pages, RRS parser scripts and other blogging tools, lead generation that eliminates the need for double opt-in nonsense, autoresponders, contact managers and a full blown social neural network for entrepreneurs. This is how I am building my primary online business. Sign up for FREE with no cost obligation ever! Come see what the pro's are using. This is powerful-very powerful. In fact, blog posts are averaging 1000's of hits from readers. This system has a full blown analytics system to track who has been viewing your site and how much traffic you are actually getting. I like the fact there is a campaign manager and option to add advertising vendors to track business growth. </p> <p>Blogging can be a very powerful thing if done right. Speak from the heart and not about your business so much and you will see the results. </p> Wed, 25 Feb 2015 17:04:29 -0700 7 Networking Questions to Ask Yourself http://cinemacables.com/index.php?page=0#post_ http://marketingcampaign.info/ <div> <div>I get together with a couple dozen other business owners for lunch every Tuesday here in&nbsp;Birmingham&nbsp;<br /> - Community Business Builders of Birmingham - is what we named the group several years ago when it started&#8230;</div> <div>&nbsp;</div> <div></div> <div><a href="http://marketingcampaign.info/" target="_blank"><img src="https://markethive.com/pics/stephenhodgkiss/questions.jpg" border="0" alt="Networking Questions To Ask" width="500" /></a>&nbsp;</div> <div>&nbsp;</div> <div>We have a 60 minute meeting over lunch and we keep the meeting very structured in order to be respectful of everybody&#8217;s time.</div> <div>&nbsp;</div> <div></div> <div>Every person has 60 seconds to introduce themselves and their business.</div> <div>&nbsp;</div> <div></div> <div>The we have a 5 minute education segment and then 2 of our members have 7 minutes to talk about their business in a little detail&#8230;</div> <div>&nbsp;</div> <div></div> <div>If there is any time left at the end of the meeting we encourage anyone with referrals from any other member to give a little gratitude/feedback.</div> <div>&nbsp;&nbsp;</div> <div></div> <div>It&#8217;s a very "fast" hour so we constantly encourage members to have "one on one" meetings during the week. In other words get together for Coffee or lunch and get more in depth about what we do business wise and what kind of referrals are good for each other. I love it&#8230;</div> <div>&nbsp;</div> <div></div> <div>Today&#8217;s business education segment was handled by Joe Simons.</div> <div>&nbsp;</div> <div></div> <div>Joe is an architect who is focused on "building with integrity". It&#8217;s his branding motto. Although he&#8217;s capable and proficient with just about any architectural work Joe especially works with a lot of churches.</div> <div>&nbsp;</div> <div></div> <div>It&#8217;s not just about drawing a plan for a building with an architect like Joe, it&#8217;s about guiding his clients through the "mine fields" of government red tape that can cost a client a lot of extra time/money.</div> <div>&nbsp;</div> <div></div> <div>Joe gets most of his business by networking so it was no surprise to me when his educational topic was "Questions to ask an influential leader". Joe related how he had used this exact list of questions when he had lunch with a mayor of a New Mexico city recently...</div> <div>&nbsp;</div> <div></div> <div>Joe was quick to credit John Maxwell with 7 questions Joe likes to ask "Influential Leaders" but it occurred to me the list works well with anybody you or I are talking to (in person or over the phone) so I thought I&#8217;d share it.</div> <div>&nbsp;</div> <div></div> <div>Next time you are talking to someone and establishing "rapport" here are some questions that may help you help them help you &amp; them&#8230;</div> <div>&nbsp;</div> <div></div> <div> <ol> <li>What is the greatest lesson you have learned?</li> <li>What are you focused on learning right now?</li> <li>How has failure shaped your future?</li> <li>Who do you know that I should know? (my favorite)</li> <li>What have you read that you&#8217;d recommend I read?</li> <li>What have you done that you&#8217;d recommend I do?</li> <li>How can I add some value to what you do?</li> </ol> </div> <div></div> <div></div> <div>&nbsp;</div> <div>That&#8217;s an easy 7 to jot down and try the next time you are meeting with someone. Let me know how it works for you if you do use them - that would be a great future post.</div> <div>&nbsp;</div> <div></div> <div></div> <div><strong>Steven Hodgkiss</strong></div> <div><span style="color: #0000ff;">MarketHive</span> - <a href="https://markethive.com/stephenhodgkiss" target="_blank">Free Inbound Marketing Tools</a></div> </div> Thu, 12 Feb 2015 21:19:49 -0700 Four Ideas To Utilizing Discussion Board Marketing http://cinemacables.com/index.php?page=0#post_ http://inboundoutbound.info/ <div> <div>Forum Boards have been a part of the internet community for a really lengthy time. It is an easy way for somebody to speak with different individuals all around the world about shared pursuits, questions, as well as answers. Online discussion board marketing is likely one of the best methods for a small business to promote their product or service in addition to socializing with doable buyers of your product.&nbsp;</div><div>&nbsp;</div> <div>&nbsp;</div> <div><a href="http://inboundoutbound.info/" target="_blank"><img src="https://markethive.com/pics/stephenhodgkiss/Forum_Marketing2.jpg" border="0" alt="Forum Marketing with MarketHive" width="500" /></a>&nbsp;</div> <div></div> <div>&nbsp;</div><div>In at the moment quick paced internet world you could find forums on nearly any topic that may be of curiosity to you. All you must do is go to your favorite search engine and sort in your favorite subject and add forums and you may be greeted with hundreds of thousands of results. &nbsp;The chances are virtually countless on the forums that you've got the power to decide on from. When you get the results all you have to do is search by means of the links and find the forum that you feel might contribute to you or one which could possibly contribute to the forum. If you're making an attempt to promote what you are promoting however, it's essential click on on many of the forums and register.&nbsp;</div><div>&nbsp;</div> <div></div> <div>Upon getting registered in a number of of the more fashionable boards you have to to edit your profile. The profile is very important as it will be the one thing that will promote your product online. It's possible you'll consider on creating a brief bio that tells visitors about you and the business you might be promoting. Just be sure you embody your keywords to both the text and hyperlink to your blog. This can show you how to show up on the search engines.&nbsp;</div><div>&nbsp;</div> <div></div> <div>Now that you have completed your profile you are actually able to create a signature file. The signature file will help you increase traffic to your website in addition to increasing the backlink. This file will seem every time you put up in a forum.</div><div>&nbsp;</div> <div></div> <div>Now that you have each of the most important steps finished, you are now prepared to use the discussion board to market your small business or product. &nbsp;There are a few tips that it's best to follow though to ensure that the forums to work for you.</div><div>&nbsp;</div> <div></div> <div>1. Use the web forums to be able to be taught as much as you'll be able to about your business. Nearly all the boards which are out there are free to make use of so it is a great approach to do research. Also some boards mean you can learn the posts without even joining which is nice as it permits you access to priceless data with out having to join. That you must you'll want to take the time in studying these boards and asking any questions that you could be have. Studying is one of the most important steps to any web enterprise as issues are consistently changing.</div><div>&nbsp;</div> <div></div> <div>2. You'll want to use the forums to ask questions. Nearly everybody in the forum community is keen to assist others and reply questions as they can. When you never ask your query, you will never get the answers that you seek. The key although is to make sure that you ask the fitting questions as you do not want to spam the discussion board boards. Spamming the forum boards to get folks to click on on your signature link will only get your post deleted and presumably get you banned from the discussion board as well.</div><div>&nbsp;</div> <div></div> <div>3. Once you're feeling you might be ready you may begin to reply questions for different members of the forum in addition to assist them with their issues just as they did for you. It will help you to get your backlink to grow as your belief grows. This will also assist you to turn into generally known as an skilled on subject.&nbsp;</div><div>&nbsp;</div> <div></div> <div>4. Try to not submit any links in your initial publish this is what you will use your signature file for</div><div>&nbsp;</div> <div></div> <div>Forum advertising is a great way to socialize and meet new potential clients of your product. If they're used accurately, you possibly can have a really successful web business.</div><div>&nbsp;</div> <div></div> <div><strong>Steven Hodgkiss</strong></div> <div><span style="color: #0000ff;">MarketHive</span> - <a href="https://markethive.com/inboundmarketing" target="_blank">Free Inbound Marketing Tools</a></div> <div></div> </div> Wed, 11 Feb 2015 22:59:56 -0700 Just Another Day! There is a Solution http://cinemacables.com/index.php?page=0#post_ http://videoemailbusiness.net <div> Well, Sometimes the best blogs a person can write are the ones that aren't thought out. The kind of blog that just comes naturally to a writer without worry or concern to detail. The best thing a blogger can do is promote themselves to other people through content. Today was just another day. However, it was a good one as my wife and I ventured off to the doctor for the first check up for our soon to be third child. Getting the news that a third child is on the way can be exciting, frightening, and a slew of other emotions all at one time. So let me explain the day as it unfolded. </div><div>&nbsp;</div><div>We get to the hospital physician offices and valet our two cars with the attendant. After the appointment we had the valet attendant bring our cars to us to drive home. When we arrive back at the house, my wife noticed that the fob key was the only thing in the ignition of the van. I then look at my set of keys and noticed my fob key was missing from my key ring. Note: We both have a key for each vehicle on our key rings along with other keys and such. Turns out, this attendant took my fob key off my ring and started the van and then brought my car with my set of keys minus the fob. So, I started asking where is the other set of keys (the entire set of keys on the keyring that belonged to my wife)? </div><div>&nbsp;</div><div>I decide to drive back to the hospital in an attempt to get this issue resolved quickly. I got with security who checked all the valet keyboxes. No keys were found. I called the owner of the valet company and voiced my complaint. The valet owner called the attendant who was working. The attendant called me and clearly stated he did not know what happened to the keys. As you can see, here we have an issue with problem solving and resolution. This is very frustrating as we our now operating off of one set of keys. Now, to play devils advocate, as much as my mind tells me to say nasty things about this valet attendant, there is clear evidence that he was overwhelmed with work. I noticed he was the only attendant working and moving around at least 15 cars before he got to us when we arrived. I cannot find him completely at fault due to the high stress levels he was probably experiencing with no help as the only working employee. I am not worried about it because the hospital and that valet agency is now at fault. I put most of the blame on the valet owner for not providing enough staff to handle the large flow of traffic arriving and leaving the hospital all day long. </div><div>&nbsp;</div><div>&nbsp;</div> Tue, 10 Feb 2015 23:31:28 -0700 The Concept is Simple! http://cinemacables.com/index.php?page=0#post_ http://videoemailbusiness.net <div><span style="font-size: 12pt;"> The concept is simple in regards to building an online business. I have tried multiple methods to make this work over the </span><span style="font-size: 12pt;">years. I always use to think it was about the right product or right compensation plan. All this turns out to be nonsense. It doesn't matter what the vehicle is to make it happen. What matters is having the right tools to make that vehicle doesn't breakdown. </span></div><div>&nbsp;</div><div><span style="font-size: 12pt;">I have been writing articles for a decade now. Most of the articles I wrote are probably still out there in cyberspace somewhere. But a majority of the domains I have owned over the years have been closed down by myself. The reason- I had a hard time grasping the concept of simple!</span></div><div>&nbsp;</div><div><span style="font-size: 12pt;">So here is my solution, choose one vehicle to generate income. doesnt matter what it is as long as there is an active market for it and stick with it. Do not quit and jump ship! Do research first to make sure it is right for you. I cannot stress this enough. I have lost out on huge profits over the years because I never stuck with just one vehicle until 2 years ago. How I am driving that vehicle today is through the most powerful <a href="http://markethive.com/stevencavan">inbound marketing system</a> in existence. This is free for all entrepreneurs to join. Come and see for yourself. Most readers who visit this post will not need an explanation of this system. </span></div><div>&nbsp;</div><div><span style="font-size: 12pt;">So back to my concept of simple- After you choose the a vehicle for business with a selected box of tools to keep it running, the next thing to start doing is to learn about keyword research relevant to the product and/or service being provided. Once thorough research has been conducted, a domain name should be purchased based on that particular keyword phrase within your niche. Build up your domain. I like to drive traffic to a capture page which then redirects to my business. How? Well, write content. Lot's of content. Not so much about your new deal; but, keep it about you. Marketing yourself is the most important thing you can do. Sharing knowledge about marketing and your business products and services is what customers and potential business partners are interested on hearing about. NO ONE LIKES A SALESMAN! STOP TRYING SELL PEOPLE! </span></div><div>&nbsp;</div><div><span style="font-size: 12pt;">Anyone who tries to pitch the sale is screaming for desperate attention in my eyes. I think most knowledgable marketers and business owners would feel the same way. What should be done? Again, keep it simple, develope a capture page, email autoresponder, and blog. Then start writing revelant content that shares information about you, your knowledge, and other informative engaging information that points back to your keyword specific domain. In doing this you will build a leads list of people to contact andd build a solid relationship with. The result is, they join your business and you can then develop a team of content writers to promote your vehicle. I hope this is starting to make sense as this a general idea of how to keep it simple in business development. The vehicle I have chose to drive in this case falls in the niche of <a href="http://videoemailbusiness.net/">video conferencing software</a>. </span></div><div>&nbsp;</div><div><span style="font-size: 12pt;">The next article may go a bit into a rabbit hole for most readers. Hang on to your hats...It's going to be a bumpy ride!</span></div> Sat, 07 Feb 2015 13:07:25 -0700 Developing a Business Using The Right Video Conferencing Software http://cinemacables.com/index.php?page=0#post_ http://videoemailbusiness.net <div> Please allow me to take a few minutes to share about a company who provides a very powerful service for personal use and business owners. We are talking about state of the art <strong>video conferencing solutions</strong>. Imagine having a powerful tool that is far more personal to use than any other conferencing software out there. What makes this <strong>video conferencing software</strong> so different from the competition is its capability to provide and incredible 3-in-1 product. Powerful live broadcasting, video conferencing and desktop sharing are 3 of the many capabilities buried in this great tool. Others include a planner ad task schedule and contact manager. The point is, this is ery powerful for displaying presentations or trainings to friends or co-workers. Businesses can really explode using this software for their own meetings and presentatons to potetential clients. All it takes is a few simple clicks to set up the conference room date and time and provide the link to all people who may attend. </div> <div>&nbsp;</div> <div>I have been using this product and sharing it with other people for 2 years now. There are many different options out there for video conferencing and other methods of online communication. I like simplicity. This product is easy to use, very powerful and provides excellent results. Most people who use web conferencing eventually dump what they have for this.&nbsp;</div> <div>&nbsp;The thing is..there is no competition because CONNECT is the leader in <a href="http://videoemailbusiness.net/">video conferencing services</a>&nbsp;</div> <p> </p> Thu, 05 Feb 2015 19:15:41 -0700 Trying to raise interest on your social network? http://cinemacables.com/index.php?page=0#post_ http://brian-walters-online.com/trying-to-raise-interest-on-your-social-network/ <font size="2"> <p><strong><font color="#000080" face="Verdana"><img src="http://brian-walters-online.com/images/social.png" alt="Marketing on social network sites" align="left" border="0" height="60" width="150" />Trying to raise interest on your social network?</font></strong></p> <p><font face="Verdana"><span lang="">Marketing on Social network sites is not an easy feat. It relies on a lot of user interaction, especially with existing contacts. Know the benefits Social sites can do to your business. Understand how social networking can drive targeted traffic to your </span>web</font><span lang=""><font face="Verdana"> site today.</font></span></p> <p><font face="Verdana">Social network sites are the new breed of online social hubs. More and more users turn to social networking sites to find loved ones, reconnect with old friends, or even host a high school reunion.</font></p> <p><font face="Verdana">However, social networking sites offer more than just meeting new and old friends, it can also be an avenue to promote your latest book, show online users about your Internet site and updates, or even use the social sites to promote your views and agendas.</font></p> <p><font face="Verdana">Social network sites or User-created content sites like blogs, forums, or dating </font><font face="Verdana">web</font><span lang=""><font face="Verdana"> sites are basically places online where users can congregate to share information, give advice, or work on similar interests. Users flock social network sites, making it a good vantage point for Internet&nbsp; marketers to launch their products.</font></span></p> <p><font face="Verdana">There are two types of marketing involved over social networking sites. Different types of individuals who promote their products or skills over social networking sites often employ varying tactics to get their message across. Several online marketers employ the use of the comments system on social marketing sites to post information about their products or use social sites to improve search engine placement for their Internet sites.</font></p> <p><font face="Verdana">Though some Internet</font><font face="Verdana"> <span lang="">marketers would go overboard with the promotion and quite literally spam their target audience with useless data just to lure them to clicking a link which will direct them to the Internet site being promoted. Other types of </span>people marketing on the <span lang="">Internet employ a subtle technique of social engineering to make users trust them and to make them purchase their products or click on a link to their main </span>web </font><span lang=""><font face="Verdana">site.</font></span></p> <p><font face="Verdana">Other marketers would go as far as using black hat search optimization techniques to force </font><font face="Verdana">web </font><span lang=""><font face="Verdana">browsers into redirecting to another site. This type of marketing is not allowed on most social communities, and could get you banned on that social site, if caught.</font></span></p> <p><font face="Verdana">Taking the different strategies piece by piece we identify different patterns on how</font><font face="Verdana"> <span lang="">people marketing on the Internet</span> <span lang="">coordinate their efforts to capture a wider scope of online users on a social networking site and achieve better search engine placement for their Internet sites. </span>Web <span lang="">marketers who operate viral marketing strategies often use software tools that will allow them to harvest different user profiles or account numbers, which they would use to send or post messages on. Internet&nbsp; marketers meticulously gather user details and interest, and seek out vital social community sections like forums and rant pages where their messages can go around with the least possible chance of getting erased by members. </span>Some people marketing on the <span lang="">Internet</span> <span lang="">usually lace their promotional words with entertaining music or videos.</span></font></p> <p><font face="Verdana"><span lang="">But this can still be the tip of the iceberg on the grand scheme of online promotions. Once you give into the advertising, you will see yourself clicking on different links which will make you download or get redirected to another Internet site which can force you to download a certain application or Trojan which they can then use to either force your browser to redirect to other Internet</span> </font><span lang=""><font face="Verdana">pages when you are browsing or quite literally force your computer to accept different ads from their Internet site.</font></span></p> <p><font face="Verdana">Social engineering on the other hand employs more interaction between the marketer and the end users. Internet&nbsp; marketers who employ social engineering often use chatrooms or utilize the email system of social network sites to send messages to users. VoIP or Internet telephoning can also be used to improve marketer and user interaction. This type of online marketing may take awhile to be realized, but is often more successful in landing repeat customers, if done right.</font></p> </font><span lang=""> <p><strong><span style="font-family: Verdana; " data-mce-style="font-family: Arial; font-size: x-large;"><span style="color: #ff0000;" data-mce-style="color: #ff0000;"><font size="2"><a title="neural social marketing" target="_blank" href="http://brian-walters-online.com/">Neural Social Marketing</a></font></span><a title="Market Hive" target="_blank" href="https://markethive.com/tuneup" data-mce-href="https://markethive.com/tuneup"><span style="color: #ff0000;" data-mce-style="color: #ff0000;"><font size="2"><br /> </font></span></a></span></strong></p> Thu, 29 Jan 2015 06:51:52 -0700 Offline Marketing and the value of forums. http://cinemacables.com/index.php?page=0#post_ http://brian-walters-online.com/offline-marketing-the-value-of-forums/ <p><font size="2" face="Verdana"><img src="http://brian-walters-online.com/images/off-line.png" alt="Offline Marketing" align="left" border="0" height="60" hspace="2" vspace="2" width="150" /><font color="#0000FF"><strong>The Value Of Forums <br /> </strong></font></font></p> <p><font size="2" face="Verdana">Recently I participated in a forum discussion about offline marketing &#8211; that is using more traditional marketing offline to drive traffic to your website or blog. I can still remember the first time I saw a URL in a TV commercial and how cool I thought that was.</font></p> <p><font size="2" face="Verdana">The offline world has the constraint of geography, so the least expensive forms of viral social marketing are going to be geographically bound, which can be challenging for some sites. Someone on the forum said that offline marketing is a waste of time for most sites or blogs. I think that is a false generalization. In fact, every site should practice some form of offline social viral promotion. We call these efforts drive to web programs and they can be very successful.</font></p> <p><font size="2" face="Verdana">There are two important pieces to all promotion, and they become even more important in promoting your site offline. Just like the online world, your success at offline promotion is going to hinge on putting your message in front of the prospect in the right context &#8211; meaning at the right time and when they are in the right mood to perform the action you are looking for, which in this case is a visit to your website.</font></p> <p><font size="2" face="Verdana">You need two elements for each viral marketing idea &#8211; the hook and the context. Once you figure out how you&#8217;re going to do it, you need to determine where you&#8217;re going to do it. If the niche and scope of your business won&#8217;t lend itself well to local leads, passing out business cards isn&#8217;t going to work as a viral marketing idea. I think every site could benefit from offline leads &#8211; it&#8217;s just a matter of how much time and money you want to throw at them.</font></p> <p><font size="2" face="Verdana">So here are ten ideas with an explanation of hook and context for each:</font></p> <p><font size="2" face="Verdana">1. Idea: Use your URL like your phone number. Most people get it on their business cards but leave it off many equally important items that become marketing materials. Here are a few: letterheads, press releases, yellow page ads, newspaper advertising, radio and TV ads, company vehicles, brochures, sell sheets, the bottom of every page of your catalog. Wherever there is a phone number there should be both a URL and contact email address that is generic (contact@yourcompany.com).</font></p> <p><font size="2" face="Verdana">Cost: Nothing. You&#8217;re already paying for the materials anyway.</font></p> <p><font size="2" face="Verdana">Context: Global, because all of your marketing materials travel all over the place, and your ads should be seen and heard everywhere in the markets you choose.</font></p> <p><font size="2" face="Verdana">2. Idea: Webcards. You can get business cards pretty cheap this days. Companies like DCP Print offer 250 free business cards with their ad on the back (their own viral marketing) or $9.99 for 500 cards. They seem a little thin, but they&#8217;ll do. What you want to do is choose an attention-getting color that fits with the image of your site (a nice sky blue or yellow), and put your URL right in the middle in huge letters. Put a short description of the site and maybe your email and/or telephone number, and give them out.</font></p> <p><font size="2" face="Verdana">Cost: Minimal.</font></p> <p><font size="2" face="Verdana">Context: More locally focused, because you are handing them out. But check out the next idea.</font></p> <p><font size="2" face="Verdana">3. Idea: Make every customer contact a viral marketing opportunity. Remember the webcards from the last idea? It&#8217;s a no-brainer to hand them out directly to customers, right? How about paper clipping a couple of them to an invoice or statement or other correspondence with a small postit note personally written by you asking them to keep one of the cards and give the other one to someone who might be able to use it.</font></p> <p><font size="2" face="Verdana">This will work with many of the ideas on this page.</font></p> <p><font size="2" face="Verdana">If you spend enough time building relationships with your customers they should be happy to help. Be sure to thank them for any referrals.</font></p> <p><font size="2" face="Verdana">Cost: Minimal.</font></p> <p><font size="2" face="Verdana">Context: Sort of a viral marketing meets chain letter idea that has potential. Global in scope.</font></p> <p><font size="2" face="Verdana">4. Idea: Referral Bribes. This is a terrific idea, because it works both offline and online. For online you can send an email to your customers or put a link on your pages. There are tools like refer-a-buddy for websites and there are plenty of free refer this page to a friend scripts out there.</font></p> <p><font size="2" face="Verdana">Offer your current customers an incentive to refer new customers. Maybe it&#8217;s a coupon for a percentage off their next order, or an entry into a prize raffle or something else of value. This encourages people to tell you who referred them so you can see who&#8217;s helping you out.</font></p> <p><font size="2" face="Verdana">For the offline equivalent, make up a coupon and hand it out to people to hand out to other people.</font></p> <p><font size="2" face="Verdana">Always send a thank you to people who refer other people, even if you bribe them.</font></p> <p><font size="2" face="Verdana">Cost: A little to a lot, depending on the bribe.</font></p> <p><font size="2" face="Verdana">Context: Global if you combine offline with online.<br /> <br /> 5. Idea: Tchochkes . Tchochkes [choch-kez] are little gifts (knick knacks) emblazoned with your URL that you give out to people. The webcard could actually be considered a tchochke, but they usually are stuff we have on our desk or around our house like paperweights, coffee cups, T-Shirts, refrigerator magnets and other stuff.</font></p> <p><font size="2" face="Verdana">At my wine shop we give out corkscrews with foil cutters that have our info printed in gold on them. I never have them out where people can see them but people often ask for them so I know they are getting around.</font></p> <p><font size="2" face="Verdana">These can be very effective, but they can also be very expensive. If you come up with a well-designed coffee cup or paperweight it will end up on the desk of your customer, where everyone that comes into his office can see it. Make sure the URL is prominent, and try to make it fun and unique.</font></p> <p><font size="2" face="Verdana">Cost: Could get very expensive.</font></p> <p><font size="2" face="Verdana">Context: Global depending on where you send them.</font></p> <p><font size="2" face="Verdana">6. Idea: Direct Mail with a personalized offer I have done this successfully many times, and your success is going to depend on how well you target your prospects and the quality of your offer.</font></p> <p><font size="2" face="Verdana">If you have a super-niche site, subscription-based site, or high ticket niche item this idea is probably a winner for you, though it may get expensive. There are (snail mail) mailing lists for everything. I have used a broker, Edith Roman for years. Put together a mailing list and a good offer, like a trial subscription or free gift or special coupon or free knick knack or something like that.</font></p> <p><font size="2" face="Verdana">Use a well designed, neat, personalized letter with a personalized URL (an easy one), and send them off to redeem their offer. Use a personalized splash page and a good offer. Cost: Fairly expensive to very expensive.</font></p> <p><font size="2" face="Verdana">Context: Global.</font></p> <p><font size="2" face="Verdana">7. Idea: The World as Your Billboard If there is opportunity in a more local focus for your drive to web program, you should figure out how to get your URL in front of as many people as you can locally. Creative and unique wins the day.</font></p> <p><font size="2" face="Verdana">I&#8217;ve seen posters, yard signs, billboards, bumper stickers, pens and pencils, car window signs. Think about it and come up with something good.</font></p> <p><font size="2" face="Verdana">Don&#8217;t clutter them with text. Use your URL and a few descriptive words:</font></p> <p><font size="2" face="Verdana"><a href="http://brian-walters-online.com/"><font color="#000000">http://brian-walters-online.com</font></a><strong><br /> Social Viral Marketing</strong></font></p> <p><font size="2" face="Verdana">One person had bookmarks made up and inserted them into books at the local bookstore (owned by a friend) in relevant categories. Brilliant. Another person created PDF viral marketing kits for site fans to spread the word in their town. Another brilliant idea.</font></p> <p><font size="2" face="Verdana">Cost: Inexpensive.</font></p> <p><font size="2" face="Verdana">Context: Local.</font></p> <p><font size="2" face="Verdana">Always, always, always have business cards, web cards, brochures, tchochkes or some viral marketing medium on you, because you never know when an opportunity to pass them out will arise.</font></p> <p><font size="2" face="Verdana">I have a supply of business cards and brochures in the trunk of my car. I even have a stack of cards in the saddlebag of my motorcycle.</font></p> <p><font size="2" face="Verdana">All of these ideas are combinable, and you should be implementing at least one or two of them. I&#8217;d love to hear your offline viral marketing ideas. Post them at:</font></p> <p><strong><span style="font-family: Verdana; " data-mce-style="font-family: Arial; font-size: x-large;"><span style="color: #ff0000;" data-mce-style="color: #ff0000;"><font size="2"><a title="neural social marketing" target="_blank" href="http://brian-walters-online.com/">Neural Social Marketing</a></font></span><a title="Market Hive" target="_blank" href="https://markethive.com/tuneup" data-mce-href="https://markethive.com/tuneup"><span style="color: #ff0000;" data-mce-style="color: #ff0000;"><font size="2"><br /> </font></span></a></span></strong></p> Wed, 28 Jan 2015 08:11:39 -0700 Generating your own leads in Market Hive http://cinemacables.com/index.php?page=0#post_ http://brian-walters-online.com/generating-your-own-market-hive-leads/ <table border="0" cellspacing="1" width="100%"><tbody><tr><td width="151"><img src="http://brian-walters-online.com/images/new_pa8.jpg" alt="Leads gathered in Market Hive " border="0" height="90" width="130" /></td><td><h1><font color="#FF0000" size="2" face="Verdana">Here are 5 of the most popular reasons you may want to consider generating your own marketing leads.</font></h1><p><font size="2" face="Verdana">You have definitely come to the right place. <font color="#0000FF"><strong>Market Hive</strong></font> is an internet marketing System where you can signup and use ALL the marketing tools for free... and yes... it really is free!</font></p></td></tr></tbody></table><h1><font color="#0000FF" size="2" face="Verdana">1. Quality -</font></h1><p><font size="2" face="Verdana">When you purchase leads from a leads vendor you are buying a list of names and contact details that has been generated in a very generic way as to maximize the response rate of the lead generators advertising campaign.</font></p><p><font size="2" face="Verdana">These leads aren't necessarily generated from the most targeted means of advertising. They are presented with a very simple generic lead capture page selling them on the benefits of owning a home based business such as time freedom, more money, less stress etc...</font></p><p><font size="2" face="Verdana">Not necessarily selling them on any specific type of home based business. When you are phoning this type of lead you really don't know what type of business they may be interested in and you&#8217;re left to sort them and this can be a time consuming procedure. Generating your own leads with a website you have control over changes the game.</font></p><h1><font color="#0000FF" size="2" face="Verdana">2. Responsive -</font></h1><p><font size="2" face="Verdana">Leads that you have generated on your own are usually much more responsive than leads that you would have purchased from a leads vendor. Most likely they haven't been contacted by several different network marketers and their name hasn't been sold over and over again by some of the leads vendors out there. </font></p><p><font size="2" face="Verdana">Leads that you generate are Real-Time - As fresh as you can get and they are exclusive to you (providing the prospect hasn't submitted to other websites). By simply controlling the advertising message displayed on your lead capture page you can custom tailor the leads you'll be generating to your specific product or opportunity.</font></p><h1><font color="#0000FF" size="2" face="Verdana">3. Real-Time Leads -</font></h1><p><font size="2" face="Verdana">One of the most popular reasons for a network marketer to generate their own leads is that you can receive them in real-time. This is especially powerful for people who are in the higher ticket business opportunities and they need the highest quality lead they can get. Nothing and I'll say that again... NOTHING Beats having company specific real-time leads in your inbox waiting to be contacted about your product or opportunity. When you run a large successful advertising campaign you can literally sit at your computer and watch the fresh real-time leads roll in waiting to be contacted by you and your team.</font></p><h1><font color="#0000FF" size="2" face="Verdana">4. Custom Surveys -</font></h1><p><font size="2" face="Verdana">When you are the lead generator you have full control over the questions you want to ask your prospects. This can be a very effective way to do some of that dreaded "sorting" that many network marketers hate doing. You can simply qualify or disqualify leads based on the questions they have answered on your lead capture page. *Tip* It is a wise idea to always run a "Comments Or Questions" or "Tell Me About Yourself" form field on your lead capture page. Not every single prospect will fill these fields out but when they do it will be the most valuable piece of information you receive next to their name and number. Anything a prospect is willing to share with you before the initial contact can be your saving grace when it comes to breaking the ice.</font></p><h1><font color="#0000FF" size="2" face="Verdana">5. Cost -</font></h1><p><font size="2" face="Verdana">That's right... Generating your own leads can actually save you a lot of money if you spend the time to setup some solid advertising campaigns. You'll no longer be paying the middle man or any commissions that so many leads vendors like to attach their lead plans. Like many leads companies on the web you won't have the high cost of employees either.</font></p><p><font size="2" face="Verdana">Your cost to generate your own leads will be your advertising costs and any other tools you may be using such as lead capture pages and/or auto responders. When you are generating leads of the highest quality and you have semi-decent skills at speaking with them you will need less of them to enrol a new business associate. This saves you time and saves you money. Both are very valuable in the fast paced world of network marketing.<br /><br />These are just a few reasons you may want to consider learning a little more about generating your own leads for your specific product or opportunity. It could make a difference in how effectively you market your program.</font></p><p><strong><span style="color: #ff0000; font-family:Arial" data-mce-style="color: #ff0000;" color="#ff0000" face="Arial" size="5"><font size="5"><a title="Market Hive" target="_blank" data-mce-href="https://markethive.com/tuneup" href="https://markethive.com/tuneup"><font color="#FF0000">MarketHive</font></a></font></span></strong></p> Wed, 21 Jan 2015 14:50:07 -0700